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Investing in the Second Lost Decade May 1, 2012

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Investing in the Second Lost DecadeInvesting in the Second Lost Decade
A Survival Guide for Keeping Your Profits Up When the Market Is Down

Authors: Martin J. Pring, Joe D. Turner, Tom J. Kopas
ISBN: 9780071797443
©2012 | 1st Edition | 224 pages | Hardback
Pub Date: JUN-12
Price: US$ 30.00

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How to survive 10 more years of down markets

As bestselling finance author Martin J. Pring, Joe D. Turner, and Tom J. Kopas argue in Investing in the Second Lost Decade, based on previous market cycles, it is not difficult to conclude that the current secular bear market has further to run in duration and valuation. In fact, they believe that the current bear market is only halfway over in terms of years and recessions, and price-to-earnings ratios will have to return to bargain levels before the secular bear market bottom is within reach. But while the authors certainly have a pessimistic market outlook for the upcoming six to ten years–a time period they have dubbed the “Second Lost Decade,” thanks to its similarities to Japan’s Lost Decade–Pring, Turner, and Kopas emphasize that if investors are willing to discard the buy-and-hold, indexing, and passive asset allocation strategies that have bolstered them in past secular bull markets and instead start following the proven investing strategies outlined in Investing in the Second Lost Decade, they will be able to build their wealth–even as the market is contracting.

Why should investors step away from the investing strategies they trust the most as they try to navigate their way through the Second Lost Decade. As the authors explain in Investing in the Second Lost Decade, while buy-and-hold investors will be hobbled by their tendency to clutch onto their assets, cross their fingers, and hope that the economy improves, those who follow the authors’ flexible, market-tested investment strategy will be able to actively adjust their portfolio asset allocation to take advantage of emerging profit opportunities as new economic developments unfold. Readers of Investing in the Second Lost Decade will learn:

  • The rationale behind the authors’ pessimistic economic forecast, including why concurrent secular bull markets in interest rates and commodities in combination with a secular bear market in equities spells out six to ten more years of contracted markets;
  • Simple techniques for pinpointing and profiting from key economic events through the use of moving averages and leading economic indicators;
  • All about the various sectors within individual industry groups, including how these sectors are represented by ETF families, what stage of the economic cycle each sector should be owned or avoided, and how to successfully rotate specific sectors into and out of a portfolio;
  • And how the Dow Jones Pring Turner Tactical Asset Index can contribute to overall investment success during the Second Lost Decade.

 

About the Author

Martin J. Pring entered the financial markets in 1969 and has grown to become a leader in the global investment community. In 1981 he founded Pring Research and began providing research for financial institutions and individual investors around the world. Since 1984, he has published the “Intermarket Review”, a monthly market review offering a long-term synopsis of the world’s major financial markets. Martin pioneered the introduction of videos as an educational tool for technical analysis in 1987, and was the first to introduce educational, interactive CDs in this field.

Demanded as a speaker worldwide, he is the author of several outstanding books including, Introduction to Technical Analysis, Martin Pring on Market Momentum, and Technical Analysis Explained, now in its fourth edition. In 2002, McGraw-Hill released six new Pring titles, including Technician’s Guide to Day and Swing Trading, Breaking the Black Box, Introduction on Candlestick Charting, How to Select Stocks, and the two-volume set, Momentum Explained.

Joe D. Turner is principal of Pring Turner Capital Group and has been serving investors since 1968. He has been providing fee-only investment management since 1977. Joe is known for his economic and business cycle research and has lectured extensively around the country on these subjects.

Tom J. Kopas began his career in the investment industry in 1981 and spent more than twenty years as a financial consultant with major Wall Street brokerage firms, and joined the Pring Turner team in 2002.

The New Emerging Market Multinationals May 1, 2012

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The New Emerging Market MultinationalsThe New Emerging Market Multinationals
Four Strategies for Disrupting Markets and Building Brands

Authors: Rajeev Batra, Amitava Chattopadhyay, Aysegul Ozsomer
ISBN: 9780071782890
©2012 | 1st Edition | 320 pages | Hardback
Pub Date: JUN-12
Price: US$ 35.00

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Breakthrough strategies Western business leaders can use to compete with their newest and toughest threat: innovative and expansionist companies in emerging-market nations

  • Western organizations are quickly losing market share and profits to emerging-market multinationals, as evidenced by such developments as Tata Motors’s acquisitions of Land Rover and Jaguar and Lenovo’s purchase of IBM’s ThinkPad business
  • The book outlines the disruptive ‘compete from below’ strategies deployed by emerging-market multinationals, then explains how to gain a competitive edge by using these same strategies

 

About the Author

The authors bring significant knowledge of brand building from both a theoretical and applied perspective. Amitava Chattopadhyay is the L’Oreal Chaired Professor of Marketing-Innovation and Creativity at INSEAD. He has written on the topic of branding over the last 25 years. He has consulted for firms in theAmericas, Asia, Africa, andEurope on the topic of branding and has also taught senior executives from leading marketing firms.

Rajeev Batra is the S.S. Kresge Professor of Marketing at the Ross School of Business at theUniversity ofMichigan. He has researched, taught about, and consulted on matters concerning brand-building and management, global branding, emerging markets, and advertising and marketing communications, for almost 30 years.

Aysegul Ozsomer is Associate professor of Marketing atKoçUniversity,Istanbul,Turkey. Her research focuses on global marketing strategy with a particular emphasis on standardization-adaptation issues and performance implications, market orientation, and global brand management.

The Transformative CEO May 1, 2012

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The Transformative CEOThe Transformative CEO
Impact Lessons From Industry Game Changers

Authors: Jeffrey J. Fox, Robert Reiss
ISBN: 9780071794985
©2012 | 1st Edition | 196 pages | Hardback
Pub Date: JUN-12
Price: US$ 22.00

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Best Leadership Practices from the Best Leaders in Business

Bestselling author Jeffrey Fox literally wrote the book on “How to Become a CEO,” and radio talk show host Robert Reiss has interviewed several of the world’s top CEOs. In The Successful CEO Mind, they have boiled down the characteristics it takes to become a transformative CEO—the kind that takes problems and transforms them into opportunities for growth and profit. With research based on first-hand interviews with superstar CEOs, this book provides valuable strategies that any manager, business owner, or executive can use.

 

About the Author

Jeffrey Fox is the bestselling business author of numerous books, including New York Times bestseller HOW TO BECOME A CEO and Audie Award winner RAIN. Founder of Fox and Company, Fox works with Fortune 500 companies such as General Electric, IBM, and Office Depot, among others.

Robert Reiss is the host of The CEO Show, syndicated to more than 600,000 listeners. In addition to publishing The CEO Forum, a quarterly magazine whose subscription base is exclusively 10,000 top CEOs, Reiss writes a monthly column for Forbes and is a popular keynote speaker.

The Employee Engagement Mindset May 1, 2012

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The Employee Engagement Mindset
The Six Drivers for Tapping into the Hidden Potential of Everyone in Your Company

Authors: Tim Clark
ISBN: 9780071788298
©2012 | 1st Edition | 272 pages | Hardback
Pub Date: JUN-12
Price: US$ 26.00

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The Employee Engagement Mindset shifts the paradigm of engagement from an employer-centered model to an employee-centered view. By putting an emphasis on shared manager and personal responsibility coupled with intrinsic motivation in order to increase engagement, companies can reach the levels of engagement necessary to outperform their competitors.

Based on years of research and based on a popular seminar with the same name, The Employee Engagement Mindset outlines a simple six-part shared manager/employee model for increasing engagement: Shaping, Connecting, Learning, Stretching, Achieving, and Contributing. The authors present research proving that companies with employee-engagement programs enjoy measurably greater profits, growth, productivity, and retention than those without.

About the Author

Timothy R. Clark is founder and CEO of TRClark Partners, a consultancy that provides advisory services in strategy, large-scale change and transformation, and executive development. He writes the syndicated column, “On Leadership” for the Salt Lake Deseret News, which holds the largest circulation in the state. He is a leading authority in the field of change leadership and organizational transformation. He is the author of the critically claimed book, Epic Change: How to Lead Change in the Global Age (John Wiley/Jossey-Bass), The Leadership Test: Will You Pass (2009). Some of his clients include Accenture, American Express, Chevron, Disney, Dow Chemical, Microsoft, NASA, and Wells Fargo Bank.

Leading Through Turbulence March 23, 2012

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Leading Through Turbulence

How a Values-Based Culture Can Build Profits and Leave the World a Better Place
Authors: Alan Lewis, Harriet Lewis
ISBN: 9780071777100 / 0071777105
© 2012 | 1st Edition | 256 pages | Hardback
Pub Date: May-12
Price: US$ 26.00

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Management secrets behind Grand Circle Corporation’s 20% annual growth for two decades’and counting’that any business leader can use

Rising Above Turbulence presents a business model that integrates values and philanthropic mission into overall strategy to create and maintain growth, even during the most severe economic and social crises.

The authors provide an inside look at Grand Circle’s successes and failures throughout the years. They highlight the most important business choices and strategies they made as owners, including their creation of a values-based, people-focused, social-good-centered culture. It was this approach that propelled the company through difficult times, including the 9/11 terrorist attacks, the rise of online competitors Travelocity and Expedia, and the recent global economic meltdown. The book offers a compelling case for how leaders within any industry can make their businesses more profitable by making it more generous.

 

About the Author

Alan Lewis is Chairman of Grand Circle Corporation, and shapes the company’s vision and direction. Lewis established Grand Circle’s Pinnacle Leadership Centerin Kensington, New Hampshirein 1992.

Harriet Lewis is Grand Circle Corporation’s Vice Chair. She helps drive Grand Circle’s mission to help change the lives of its age 50-plus travelers, its global workforce, and the communities to which it travels. In her role as chair of the Grand Circle Foundation, the company’s nonprofit, charitable organization, she extends that mission to the communities Grand Circle touches at home and abroad.

The Apple Experience March 12, 2012

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AppleThe Apple Experience
Secrets to Building Insanely Great Customer Loyalty

Author: Carmine Gallo
ISBN: 9780071793209 / 0071793208
©2012 | 1st Edition | 256 pages | Hardback
Pub Date: APR-12
Price: US$ 25.00
Book Preview | Learn More 

 

Apple’s 5 Core Principles—Now in the Palm of Your Hand!

Steve Jobs and Apple re-imagined retail. The Apple Experience reveals the secrets to the iconic brand’s unparalleled success during one of the most difficult retail environments in decades.

A global expert on the business methods of Steve Jobs, Carmine Gallo uncovers the five steps of service that Apple’s customer-facing employees follow to engage customers in a retail setting:

Approach
Probe
Present
Listen
End with a fond farewell

Learn how to serve both internal and external companies, create “fearless” employees, and develop a “feedback loop” that benefits everyone at every level.

 

 

Praise for THE APPLE EXPERIENCE

“There are three pillars of enchantment: likability, trustworthiness, and quality. The Apple experience is the best modern-day example of all three pillars. Carmine’s book will help you understand and implement the same kind of world-class experience.”
–Guy Kawasaki, author of Enchantment: The Art of Changing Hearts, Minds, and Actions and former chief evangelist of Apple

“Carmine Gallo explains beautifully and simply just what makes the Apple retail experience so successful. No matter what kind of business you are in, there are insanely valuable lessons in this book!”
–Garr Reynolds, best-selling author of Presentation Zen and The Naked Presenter

The Apple Experience isn’t just for retailers. It applies to any business that involves people. At its core, this book is not about Apple. It’s about delivering the best experience possible.” –Tony Hsieh, New York Times bestselling author of Delivering Happiness and CEO of Zappos.com, Inc.

“An exciting resource for any business owner in any country who wants to reimagine the customer experience.”
–Loic Le Meur, CEO, LeWeb

“Why can’t other retail experiences be as great as an Apple store’s? Not only does Carmine Gallo answer that question brilliantly, but he shows precisely how to make sure your customers never ask it about your business.”
–Matthew E. May, author of In Pursuit of Elegance and The Laws of Subtraction

“Carmine Gallo gets to the magic of Steve Jobs: Touching people’s lives. This simple, yet delightful vision should be at the heart of every retail interaction in the world today.”
–Peter Steinlauf, Chairman, Edmunds.com

“This magnificent collection of insights illuminates the way for anyone who wants to create a truly great experience, whether in retail, service, or software. “
–Dan Roam, author of The Back of the Napkin and Blah Blah Blah

 

 

Articles by Carmine Gallo

  1. Forbes, May 20, 2011 – How The Four Seasons Helped Apple Store Rewrite the Rules
  2. InformationWeek, August 26, 2011 – 5 Succession Planning Lessons From Steve Jobs

 

 

About the Author

Carmine Gallo is the communications coach for the world’s most admired global brands. A former anchor and correspondent for CNN and CBS, Gallo is a popular keynote speaker and has worked with executives at Intel, Cisco, Chevron, Hewlett-Packard, Coca-Cola, Pfizer, and many others. Gallo writes “My Communications Coach,” a regular column for Forbes.com. He has written several internationally bestselling and award–winning books, including The Innovation Secrets of Steve Jobs, The Presentation Secrets of Steve Jobs, and The Power of foursquare. Gallo has been featured in the Wall Street Journal, the New York Times, and Success magazine and on CNBC. He lives in Pleasanton, California, with his wife and two daughters.

 

 

Other books by Carmine Gallo:

  1. 9780071636087     The Presentation Secrets of Steve Jobs
  2. 9780071748759     The Innovation Secrets of Steve Jobs
  3. 9780071773171     The Power of foursquare

 

 

Connect with Carmine Gallo

 

 

 

 

 

 

 

 

 

 

 

What The U.S. Can Learn From China March 5, 2012

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What The U.S. Can Learn From ChinaWhat The U.S. Can Learn From China
An Open-Minded Guide to Treating Our Greatest Competitor as Our Greatest Teacher

Author: Ann Lee
ISBN: 9781609941246 / 1609941241
©2012 | 1st Edition | 288 pages | Hardback
Pub Date: JAN-12
Price: US$ 27.95
Excerpt

 

While America is still reeling from the 2008 financial crisis, a high unemployment rate, and a surge in government debt, China’s economy is the second largest in the world and many predict it will surpass the United States’ by 2020. President Obama called China’s rise “a Sputnik moment”—will America seize this moment or continue to treat China as its scapegoat?

 Mainstream media and the U.S. government regularly target China as a threat. Rather than viewing China’s power, influence, and contributions to the global economy in a negative light, Ann Lee asks: What can America learn from its competition? Why did China suffer so little from the global economic meltdown? What accounts for China’s extraordinary growth, despite one of the highest corporate tax rates in the world? How does the Chinese political system avoid partisan rancor but achieve genuine public accountability? From education to governance to foreign aid, Lee details the policies and practices that have made China a global power and then isolates the ways the United States can use China’s enduring principles to foster much-needed change at home.

 This is no whitewash. Lee is fully aware of China’s shortcomings, particularly in the area of human rights. She has relatives who suffered during the Cultural Revolution. But by overemphasizing our differences with China, the United States stands to miss a vital opportunity. Filled with sharp insights and thorough research, What the U.S. Can Learn from China is Lee’s rallying cry for a new approach at a time when learning from one another is the key to surviving and thriving.

 

 

About the Author

Ann Lee is a Senior Fellow at Demos and the author of the forthcoming book ‘What the U.S. Can Learn from China.” She also teaches graduate finance and economics at New York University and was formerly a professor at Peking University and Pace University. Before that, she was a former investment banker and hedge fund partner. Ms. Lee was educated at U.C. Berkeley, Princeton, and Harvard. She has been widely published in mainstream media such as The Financial Times, The Wall Street Journal, Newsweek, and Businessweek and regularly guests on CNBC, Fox Business, Bloomberg, CNN and many other television and radio stations around the world.

 

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Value-Driven Business Process Management March 2, 2012

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Business Process ManagementValue-Driven Business Process Management
The Value-Switch for Lasting Competitive Advantage

Authors: Peter Franz, Mathias Kirchmer
ISBN: 9780071791717 / 007179171X
©2012 | 1st Edition | 240 pages | Hardback
Pub Date: MAR-12
Price: US$ 30.00
Learn More

Business Process Management (BPM) is a powerful management discipline for driving efficiency and innovation, as well as achieving strategic imperatives. When you develop a business strategy that is supported by a pragmatic application of BPM, your processes become important assets—and business success soon follows. It’s called value-driven BPM, and this game-changing guide takes you step by step through the entire process.

A team of BPM experts from the global management consulting company Accenture provides some of the key ingredients you need to achieve the highest levels of differentiation and performance. Franz and Kirchmer explain how to launch value-driven BPM in synchronicity with existing BPM efforts, and they reveal common roadblocks along with clear steps for overcoming them. With Value-Driven Business Process Management, you have in your hands a full-suite guide to:

  • Achieving immediate business benefi ts while building lasting BPM capabilities
  • Putting the right team and infrastructure in place to build an organization designed for an outcome and value-based BPM capability
  • Assessing and prioritizing process improvements in alignment with the overall business strategy to meet the most vital needs and deliver the most value

The authors include several end-to-end case studies from a range of industries. These deliver valuable insight into successfully linking processes to value.

If your goal is to empower every employee at every level to express his or her virtuosity in a way that is aligned with strategy, this book is for you. If you seek to create innovative products and services that meet changing customer requirements, this book is for you. If you want your people and technological capabilities to execute the new paradigm with excellence, and thus realize unprecedented value, this book is for you.

If you want to seize the competitive edge now—and maintain it for years to come—Value-Driven Business Process Management is for you.

 

 

Praise for Value-Driven Business Process Management

“The book goes well beyond a traditional methods-and-tools perspective to present the most current, broadly informed view of BPM as a management discipline. . . .”
—Paul O’Flaherty, Finance Director, Eskom

“Franz and Kirchmer go directly to the heart of the role of BPM in business by focusing on value as the driver, management discipline as the requirement, and translating strategy into execution as the measure of success. . . .”
—Richard Maltsbarger, SVP of Strategy & BPM, Lowe’s Companies, Inc.

“If your CEO has delivered a set of strategic imperatives, you are ready for Value-Driven BPM. This book provides the vision of how to win in the integrated global economy by building a core BPM discipline in your company to simplify the delivery of business strategy. . . .”
—Kathleen Donahue, Senior Director of Business Process Management, Pfizer Inc.

“Business Process Management (BPM) has to be implemented as a management discipline and linked to the strategic imperatives of an organization in order to achieve the best business impact. Franz and Kirchmer show how this can be achieved. . . . I recommend the book to top executives, BPM practitioners, as well as the academic world.”
—Professor Dr. Drs. h.c. August-Wilhelm Scheer, BPM Thought Leader and Entrepreneur

Value-Driven Business Process Management is a game-changing book. . . .”
—Larry M. Starr, Ph.D., Executive Director and Academic Chair, Organizational Dynamics Graduate Studies, University of Pennsylvania

“Franz and Kirchmer provide a strong foundation for readers in every phase of their BPM life cycle.”
—Alan Trefler, Founder and CEO, Pegasystems Inc.

“Value-driven BPM, as defined by Franz and Kirchmer, is an insightful way to use the available methods and tools to get real business impact through process management. It is a fresh approach to quickly move from strategy into execution.”
—Dr. Wolfram Jost, CTO, Software

 

 

About the Author

Peter Franz, Managing Director for Business Process Management at Accenture, is responsible for the global team that helps clients achieve sustainable shareholder and customer value through scalable, efficient, and agile business processes.

Dr. Mathias Kirchmer, Accenture’s Executive Director for Business Process Management, leads the global BPM-Lifecycle Practice as well as the governance organization for Accenture’s Business Process Reference Models. Dr. Kirchmer’s team helps clients to achieve immediate business impact while building sustainable BPM capabilities. Dr. Kirchmer is also an affiliated faculty member of the Program for Organizational Dynamics at the University of Pennsylvania.

 

 

Other books you might be interested:

  1. 9780071435086      Conquering Complexity in Your Business
  2. 9780071441193       The Lean Six Sigma Pocket Toolbook
  3. 9780071457897      Fast Innovation

 

Persuasive Business Proposals March 2, 2012

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Business ProposalsPersuasive Business Proposals
Writing to Win More Customers, Clients, and Contracts

Author: Tom Sant
ISBN: 9780814417850 / 081441785X
©2012 | 3rd Edition | 256 pages | Paperback
Pub Date: APR-12
Price: US$ 19.95

 

Now in a third edition—the bestselling guide to writing better proposals and landing more clients.

Writing a winning proposal has always been an important part of sales. In recent years it has become vital. But many companies are still cranking out confusing, unpersuasive proposals and RFPs—few of which result in new clients or contracts.

Now everyone can dramatically boost their success rate with the third edition of Persuasive Business Proposals. This classic guide explains how to craft compelling messages and powerful proposals that attract prospects’ attention and speak to their needs. The new edition includes more valuable information than ever before, including:

  • Essential questions for qualifying opportunities
  • Ways to “power up” cover letters and executive summaries
  • Advice for overcoming “value paranoia”
  • Guidelines for incorporating proof into a proposal
  • Tips for winning renewal contracts.

Most people find proposal writing to be tedious and time-consuming—and their documents show it. With clear instructions as well as before-and-after samples, Persuasive Business Proposals takes readers step-by-step through a highly effective process for writing customized packages that capture new business.

 

About the Author

TOM SANT is a renowned proposal consultant, whose clients range from small entrepreneurial operations to Global 500 companies, including General Electric, Microsoft, Lucent, and Accenture. He is the creator of the world’s most widely used proposal automation systems, ProposalMaster and RFPMaster.

 

 

Review

  1. Amazon.com

 

 

Building a Magnetic Culture March 2, 2012

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How to Attract and Retain Top Talent to Create an Engaged, Productive WorkforceBuilding a Magnetic Culture
How to Attract and Retain Top Talent to Create an Engaged, Productive Workforce

Author:
Kevin Sheridan
ISBN: 9780071773997 / 0071773991
©2012 | 1st Edition | 256 pages | Hardback
Pub Date: DEC-11
Price: US$ 28.00
Introduction | Learn More

 

Secrets to attracting the best talent and making them want to stick around

As CEO of leading employee survey and HR consulting firm HR Solutions, Inc., Kevin Sheridan knows how it’s done—and in Building a Magnetic Culture, he shares all his secrets.

Building a Magnetic Culture explains what engages and motivates employees and how to create an environment in which employees can thrive. Drawing on years of research and real-world examples from his consulting experience, Sheridan gives you the strategies and tactics you need to transform your company by creating and sustaining a Magnetic Culture.

Providing benchmarking and best practices, as well as interviews with executives and HR professionals at companies that boast the highest levels of employee engagement, Sheridan outlines an easy-to-follow plan that:

  • Attracts the most talented people—and retains them
  • Makes employees feel they are part of the value that their organization creates
  • Increases Employee Engagement and drives productivity
  • Boosts creativity and problem solving

According to HR Solutions’ own employee survey results, actively engaged employees show four times more satisfaction in their work and are four times less likely to leave than disengaged employees are. Is there a reason not to make building a Magnetic Culture your top priority?

Simply put, organizations that place a high value on actively cultivating a culture of engagement stand apart from their competition and enjoy superior business results.

 

 

Endorsement

“Sheridan outlines simple but powerful steps to take in creating and maintaining an organization that fosters an environment with similar attraction.”
—Marshall Goldsmith, Ph.D., international bestselling author of MOJO and What Got You Here Won’t Get You There

“A compelling case for and guide to the creation of a high engagement/high performance workforce.”
—Douglas R. Conant, retired president and CEO, Campbell Soup Company; New York Times bestselling author of TouchPoints

“It’s impossible for any company to have a monopoly on talent. But it is possible to have the best culture. Sheridan shares insights and best practices for creating an engaging culture where associates can grow and thrive.”
—Frits van Paassche n, president and CEO, Starwood Hotels & Resorts Worldwide, Inc.

“A long time ago I discovered that when employees are passionate about their work, customers are passionate about the company. Kevin Sheridan knows that secret too. His insights on finding the right people and getting them engaged can change your culture forever.”
—Quint Studer, founder of Studer Group, 2010 Malcolm Baldrige National Quality Award recipient

“This book is filled with practical ideas, illuminating case stories, and fresh perspectives to stir employee engagement in any organization.”
—Pamela Meyer, Ph.D., author of From Workplace to Playspace: Innovating, Learning and Changing through Dynamic Engagement

 

 

About the Author

Kevin Sheridan is Chief Engagement Officer (CEO) and Chief Consultant of HR Solutions, Inc., a Human Capital Management Consulting Firm specializing in Employee Engagement Survey and Exit Survey design, implementation, analysis, and results. Sheridan has extensive experience in the field, having cofounded three successful survey-related organizations.

 

 

Other books you may be interested:

  1. 9780071544856      The Art of Engagement
  2. 9780071602150      Engaging the Hearts and Minds of All Your Employees
  3. 9780071638708      HR Transformation
  4. 9780071739351      The Why of Work

 

 

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