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		<title>Investing in the Second Lost Decade</title>
		<link>http://mheasiabusiness.com/2012/05/01/investing-in-the-second-lost-decade/</link>
		<comments>http://mheasiabusiness.com/2012/05/01/investing-in-the-second-lost-decade/#comments</comments>
		<pubDate>Tue, 01 May 2012 03:31:24 +0000</pubDate>
		<dc:creator>McGraw-Hill Education (Asia)</dc:creator>
				<category><![CDATA[Highlights]]></category>
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		<description><![CDATA[Investing in the Second Lost Decade A Survival Guide for Keeping Your Profits Up When the Market Is Down Authors: Martin J. Pring, Joe D. Turner, Tom J. Kopas ISBN: 9780071797443 ©2012 &#124; 1st Edition &#124; 224 pages &#124; Hardback Pub Date: JUN-12 Price: US$ 30.00 Learn More How to survive 10 more years of down [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mheasiabusiness.com&#038;blog=13467439&#038;post=4475&#038;subd=mheasiabusiness&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://mheasiabusiness.files.wordpress.com/2012/05/149458944.jpg"><img src="http://mheasiabusiness.files.wordpress.com/2012/05/149458944.jpg?w=99&h=150" alt="Investing in the Second Lost Decade" title="Investing in the Second Lost Decade" width="99" height="150" class="alignleft size-thumbnail wp-image-4476" /></a><strong>Investing in the Second Lost Decade</strong><br />
A Survival Guide for Keeping Your Profits Up When the Market Is Down</p>
<p><strong>Authors: </strong>Martin J. Pring, Joe D. Turner, Tom J. Kopas<strong></strong><br />
<strong>ISBN:</strong> 9780071797443<br />
©2012 | 1<sup>st</sup> Edition | 224 pages | Hardback<br />
<strong>Pub Date</strong>: JUN-12<br />
<strong>Price</strong>: US$ 30.00</p>
<p><a title="Investing in the Second Lost Decade" href="http://www.mheducation.asia/html/9780071797443.html" target="_blank">Learn More</a></p>
<p><strong>How to survive 10 more years of down markets</strong></p>
<p>As bestselling finance author Martin J. Pring, Joe D. Turner, and Tom J. Kopas argue in Investing in the Second Lost Decade, based on previous market cycles, it is not difficult to conclude that the current secular bear market has further to run in duration and valuation. In fact, they believe that the current bear market is only halfway over in terms of years and recessions, and price-to-earnings ratios will have to return to bargain levels before the secular bear market bottom is within reach. But while the authors certainly have a pessimistic market outlook for the upcoming six to ten years&#8211;a time period they have dubbed the &#8220;Second Lost Decade,&#8221; thanks to its similarities to Japan&#8217;s Lost Decade&#8211;Pring, Turner, and Kopas emphasize that if investors are willing to discard the buy-and-hold, indexing, and passive asset allocation strategies that have bolstered them in past secular bull markets and instead start following the proven investing strategies outlined in Investing in the Second Lost Decade, they will be able to build their wealth&#8211;even as the market is contracting.</p>
<p>Why should investors step away from the investing strategies they trust the most as they try to navigate their way through the Second Lost Decade. As the authors explain in Investing in the Second Lost Decade, while buy-and-hold investors will be hobbled by their tendency to clutch onto their assets, cross their fingers, and hope that the economy improves, those who follow the authors&#8217; flexible, market-tested investment strategy will be able to actively adjust their portfolio asset allocation to take advantage of emerging profit opportunities as new economic developments unfold. Readers of <em>Investing in the Second Lost Decade</em> will learn:</p>
<ul>
<li>The rationale behind the authors&#8217; pessimistic economic forecast, including why concurrent secular bull markets in interest rates and commodities in combination with a secular bear market in equities spells out six to ten more years of contracted markets;</li>
<li>Simple techniques for pinpointing and profiting from key economic events through the use of moving averages and leading economic indicators;</li>
<li>All about the various sectors within individual industry groups, including how these sectors are represented by ETF families, what stage of the economic cycle each sector should be owned or avoided, and how to successfully rotate specific sectors into and out of a portfolio;</li>
<li>And how the Dow Jones Pring Turner Tactical Asset Index can contribute to overall investment success during the Second Lost Decade.</li>
</ul>
<p>&nbsp;</p>
<p><strong>About the Author</strong></p>
<p><strong>Martin J. Pring</strong> entered the financial markets in 1969 and has grown to become a leader in the global investment community. In 1981 he founded Pring Research and began providing research for financial institutions and individual investors around the world. Since 1984, he has published the &#8220;Intermarket Review&#8221;, a monthly market review offering a long-term synopsis of the world&#8217;s major financial markets. Martin pioneered the introduction of videos as an educational tool for technical analysis in 1987, and was the first to introduce educational, interactive CDs in this field.</p>
<p>Demanded as a speaker worldwide, he is the author of several outstanding books including, <em>Introduction to Technical Analysis</em>, <em>Martin Pring on Market Momentum</em>, and <em>Technical Analysis Explained</em>, now in its fourth edition. In 2002, McGraw-Hill released six new Pring titles, including <em>Technician&#8217;s Guide to Day and Swing Trading</em>, <em>Breaking the Black Box</em>, <em>Introduction on Candlestick Charting</em>, <em>How to Select Stocks</em>, and the two-volume set, <em>Momentum Explained</em>.</p>
<p><strong>Joe D. Turner</strong> is principal of Pring Turner Capital Group and has been serving investors since 1968. He has been providing fee-only investment management since 1977. Joe is known for his economic and business cycle research and has lectured extensively around the country on these subjects.</p>
<p><strong>Tom J. Kopas</strong> began his career in the investment industry in 1981 and spent more than twenty years as a financial consultant with major Wall Street brokerage firms, and joined the Pring Turner team in 2002.</p>
<br />Filed under: <a href='http://mheasiabusiness.com/category/highlights/'>Highlights</a>, <a href='http://mheasiabusiness.com/category/management-organization/'>Management &amp; Organization</a> Tagged: <a href='http://mheasiabusiness.com/tag/bollinger-bands/'>Bollinger Bands</a>, <a href='http://mheasiabusiness.com/tag/channels/'>channels</a>, <a href='http://mheasiabusiness.com/tag/confirmation/'>Confirmation</a>, <a href='http://mheasiabusiness.com/tag/consolidation/'>consolidation</a>, <a href='http://mheasiabusiness.com/tag/divergence/'>Divergence</a>, <a href='http://mheasiabusiness.com/tag/eversal/'>eversal</a>, <a href='http://mheasiabusiness.com/tag/formula-gap/'>formula gap</a>, <a href='http://mheasiabusiness.com/tag/inde/'>Inde</a>, <a href='http://mheasiabusiness.com/tag/moving-average/'>moving average</a>, <a href='http://mheasiabusiness.com/tag/open-interest/'>open interest</a>, <a href='http://mheasiabusiness.com/tag/oscillators/'>Oscillators</a>, <a href='http://mheasiabusiness.com/tag/relative-strength/'>relative strength</a>, <a href='http://mheasiabusiness.com/tag/resistance/'>resistance</a>, <a href='http://mheasiabusiness.com/tag/signal/'>signal</a>, <a href='http://mheasiabusiness.com/tag/stochastics/'>Stochastics</a>, <a href='http://mheasiabusiness.com/tag/support/'>support</a>, <a href='http://mheasiabusiness.com/tag/technical-analysis-for-the-trading-professional/'>Technical Analysis for the Trading Professional</a>, <a href='http://mheasiabusiness.com/tag/trading-bands/'>Trading Bands</a>, <a href='http://mheasiabusiness.com/tag/trendlines/'>trendlines</a>, <a href='http://mheasiabusiness.com/tag/true-value/'>true value</a>, <a href='http://mheasiabusiness.com/tag/volume/'>volume</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/mheasiabusiness.wordpress.com/4475/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/mheasiabusiness.wordpress.com/4475/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/mheasiabusiness.wordpress.com/4475/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/mheasiabusiness.wordpress.com/4475/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/mheasiabusiness.wordpress.com/4475/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/mheasiabusiness.wordpress.com/4475/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/mheasiabusiness.wordpress.com/4475/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/mheasiabusiness.wordpress.com/4475/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/mheasiabusiness.wordpress.com/4475/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/mheasiabusiness.wordpress.com/4475/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/mheasiabusiness.wordpress.com/4475/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/mheasiabusiness.wordpress.com/4475/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/mheasiabusiness.wordpress.com/4475/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/mheasiabusiness.wordpress.com/4475/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mheasiabusiness.com&#038;blog=13467439&#038;post=4475&#038;subd=mheasiabusiness&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>The New Emerging Market Multinationals</title>
		<link>http://mheasiabusiness.com/2012/05/01/the-new-emerging-market-multinationals/</link>
		<comments>http://mheasiabusiness.com/2012/05/01/the-new-emerging-market-multinationals/#comments</comments>
		<pubDate>Tue, 01 May 2012 03:26:42 +0000</pubDate>
		<dc:creator>McGraw-Hill Education (Asia)</dc:creator>
				<category><![CDATA[Highlights]]></category>
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		<description><![CDATA[The New Emerging Market Multinationals Four Strategies for Disrupting Markets and Building Brands Authors: Rajeev Batra, Amitava Chattopadhyay, Aysegul Ozsomer ISBN: 9780071782890 ©2012 &#124; 1st Edition &#124; 320 pages &#124; Hardback Pub Date: JUN-12 Price: US$ 35.00 Learn More Breakthrough strategies Western business leaders can use to compete with their newest and toughest threat: innovative and [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mheasiabusiness.com&#038;blog=13467439&#038;post=4467&#038;subd=mheasiabusiness&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://mheasiabusiness.files.wordpress.com/2012/05/169797042.jpg"><img class="alignleft size-thumbnail wp-image-4473" title="The New Emerging Market Multinationals" src="http://mheasiabusiness.files.wordpress.com/2012/05/169797042.jpg?w=101&h=150" alt="The New Emerging Market Multinationals" width="101" height="150" /></a>The New Emerging Market Multinationals</strong><br />
Four Strategies for Disrupting Markets and Building Brands</p>
<p><strong>Authors: </strong>Rajeev Batra, Amitava Chattopadhyay, Aysegul Ozsomer<br />
<strong>ISBN:</strong> 9780071782890<br />
©2012 | 1<sup>st</sup> Edition | 320 pages | Hardback<br />
<strong>Pub Date</strong>: JUN-12<br />
<strong>Price</strong>: US$ 35.00</p>
<p><a title="The New Emerging Market Multinationals" href="http://www.mheducation.asia/html/9780071782890.html" target="_blank">Learn More</a></p>
<p><strong>Breakthrough strategies Western business leaders can use to compete with their newest and toughest threat: innovative and expansionist companies in emerging-market nations</strong></p>
<ul>
<li>Western organizations are quickly losing market share and profits to emerging-market multinationals, as evidenced by such developments as Tata Motors&#8217;s acquisitions of Land Rover and Jaguar and Lenovo&#8217;s purchase of IBM&#8217;s ThinkPad business</li>
<li>The book outlines the disruptive &#8216;compete from below&#8217; strategies deployed by emerging-market multinationals, then explains how to gain a competitive edge by using these same strategies</li>
</ul>
<p><strong></strong> </p>
<p><strong>About the Author</strong></p>
<p>The authors bring significant knowledge of brand building from both a theoretical and applied perspective. <strong>Amitava Chattopadhyay</strong> is the L&#8217;Oreal Chaired Professor of Marketing-Innovation and Creativity at INSEAD. He has written on the topic of branding over the last 25 years. He has consulted for firms in theAmericas, Asia, Africa, andEurope on the topic of branding and has also taught senior executives from leading marketing firms.</p>
<p><strong>Rajeev Batra</strong> is the S.S. Kresge Professor of Marketing at the Ross School of Business at theUniversity ofMichigan. He has researched, taught about, and consulted on matters concerning brand-building and management, global branding, emerging markets, and advertising and marketing communications, for almost 30 years.</p>
<p><strong>Aysegul Ozsomer</strong> is Associate professor of Marketing atKoçUniversity,Istanbul,Turkey. Her research focuses on global marketing strategy with a particular emphasis on standardization-adaptation issues and performance implications, market orientation, and global brand management.</p>
<br />Filed under: <a href='http://mheasiabusiness.com/category/highlights/'>Highlights</a>, <a href='http://mheasiabusiness.com/category/management-organization/'>Management &amp; Organization</a> Tagged: <a href='http://mheasiabusiness.com/tag/apple/'>Apple</a>, <a href='http://mheasiabusiness.com/tag/business-genome/'>business genome</a>, <a href='http://mheasiabusiness.com/tag/compete/'>compete</a>, <a href='http://mheasiabusiness.com/tag/competition/'>competition</a>, <a href='http://mheasiabusiness.com/tag/competitive/'>competitive</a>, <a href='http://mheasiabusiness.com/tag/consumer/'>consumer</a>, <a href='http://mheasiabusiness.com/tag/continuous-improvement/'>continuous improvement</a>, <a href='http://mheasiabusiness.com/tag/crisis/'>crisis</a>, <a href='http://mheasiabusiness.com/tag/customer/'>customer</a>, <a href='http://mheasiabusiness.com/tag/dahlvig/'>Dahlvig</a>, <a href='http://mheasiabusiness.com/tag/disrupting-class/'>Disrupting Class</a>, <a 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		<title>The Transformative CEO</title>
		<link>http://mheasiabusiness.com/2012/05/01/the-transformative-ceo/</link>
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		<pubDate>Tue, 01 May 2012 03:22:42 +0000</pubDate>
		<dc:creator>McGraw-Hill Education (Asia)</dc:creator>
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		<description><![CDATA[The Transformative CEO Impact Lessons From Industry Game Changers Authors: Jeffrey J. Fox, Robert Reiss ISBN: 9780071794985 ©2012 &#124; 1st Edition &#124; 196 pages &#124; Hardback Pub Date: JUN-12 Price: US$ 22.00 Learn More Best Leadership Practices from the Best Leaders in Business Bestselling author Jeffrey Fox literally wrote the book on “How to Become a [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mheasiabusiness.com&#038;blog=13467439&#038;post=4463&#038;subd=mheasiabusiness&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://mheasiabusiness.files.wordpress.com/2012/05/165847368.jpg"><img class="alignleft size-thumbnail wp-image-4464" title="The Transformative CEO" src="http://mheasiabusiness.files.wordpress.com/2012/05/165847368.jpg?w=105&h=150" alt="The Transformative CEO" width="105" height="150" /></a>The Transformative CEO</strong><br />
Impact Lessons From Industry Game Changers</p>
<p><strong>Authors: </strong>Jeffrey J. Fox, Robert Reiss<br />
<strong>ISBN:</strong> 9780071794985<br />
©2012 | 1<sup>st</sup> Edition | 196 pages | Hardback<br />
<strong>Pub Date</strong>: JUN-12<br />
<strong>Price</strong>: US$ 22.00</p>
<p><a title="The Transformative CEO" href="http://www.mheducation.asia/html/9780071794985.html" target="_blank">Learn More </a></p>
<p><strong>Best Leadership Practices from the Best Leaders in Business</strong></p>
<p>Bestselling author Jeffrey Fox literally wrote the book on “How to Become a CEO,” and radio talk show host Robert Reiss has interviewed several of the world’s top CEOs. In <em>The Successful CEO Mind</em>, they have boiled down the characteristics it takes to become a transformative CEO—the kind that takes problems and transforms them into opportunities for growth and profit. With research based on first-hand interviews with superstar CEOs, this book provides valuable strategies that any manager, business owner, or executive can use.</p>
<p>&nbsp;</p>
<p><strong>About the Author</strong></p>
<p><strong>Jeffrey Fox</strong> is the bestselling business author of numerous books, including New York Times bestseller <em>HOW TO BECOME A CEO</em> and Audie Award winner <em>RAIN</em>. Founder of Fox and Company, Fox works with Fortune 500 companies such as General Electric, IBM, and Office Depot, among others.</p>
<p><strong>Robert Reiss</strong> is the host of The CEO Show, syndicated to more than 600,000 listeners. In addition to publishing The CEO Forum, a quarterly magazine whose subscription base is exclusively 10,000 top CEOs, Reiss writes a monthly column for <em>Forbes</em> and is a popular keynote speaker.</p>
<br />Filed under: <a href='http://mheasiabusiness.com/category/highlights/'>Highlights</a>, <a href='http://mheasiabusiness.com/category/management-organization/'>Management &amp; Organization</a> Tagged: <a href='http://mheasiabusiness.com/tag/best-practices/'>best practices</a>, <a href='http://mheasiabusiness.com/tag/cats/'>Cats</a>, <a href='http://mheasiabusiness.com/tag/ceo-radio/'>ceo radio</a>, <a href='http://mheasiabusiness.com/tag/ceoshow-com/'>ceoshow.com</a>, <a href='http://mheasiabusiness.com/tag/collaborative-organization/'>Collaborative Organization</a>, <a href='http://mheasiabusiness.com/tag/druckers-lost-art-of-management/'>Drucker’s Lost Art of Management</a>, <a href='http://mheasiabusiness.com/tag/find-your-next/'>Find Your Next</a>, <a href='http://mheasiabusiness.com/tag/fortune-500/'>Fortune 500</a>, <a href='http://mheasiabusiness.com/tag/hayzlett/'>Hayzlett</a>, <a href='http://mheasiabusiness.com/tag/ikea-edge/'>Ikea Edge</a>, <a href='http://mheasiabusiness.com/tag/inside-china-investment-corp/'>Inside China Investment Corp</a>, <a href='http://mheasiabusiness.com/tag/jacob-morgan/'>Jacob Morgan</a>, <a href='http://mheasiabusiness.com/tag/jeffrey-fox/'>Jeffrey Fox</a>, <a href='http://mheasiabusiness.com/tag/leadership-qualities/'>leadership qualities</a>, <a href='http://mheasiabusiness.com/tag/liker/'>Liker</a>, <a href='http://mheasiabusiness.com/tag/relentless-innovation/'>Relentless Innovation</a>, <a href='http://mheasiabusiness.com/tag/rising-above-turbulence/'>Rising Above Turbulence</a>, <a href='http://mheasiabusiness.com/tag/rob-reiss/'>Rob Reiss</a>, <a href='http://mheasiabusiness.com/tag/robert-reiss/'>Robert Reiss</a>, <a href='http://mheasiabusiness.com/tag/running-the-gauntlet/'>Running the Gauntlet</a>, <a href='http://mheasiabusiness.com/tag/secrets-of-top-ceos/'>secrets of top CEOs</a>, <a href='http://mheasiabusiness.com/tag/strategic-forecasting/'>Strategic Forecasting</a>, <a href='http://mheasiabusiness.com/tag/strategy-from-the-outside-in/'>Strategy from the Outside In</a>, <a href='http://mheasiabusiness.com/tag/the-ceo-show/'>the ceo show</a>, <a href='http://mheasiabusiness.com/tag/toyota-kata/'>Toyota Kata</a>, <a href='http://mheasiabusiness.com/tag/toyota-under-fire/'>Toyota Under Fire</a>, <a href='http://mheasiabusiness.com/tag/transformative-ceo/'>transformative ceo</a>, <a href='http://mheasiabusiness.com/tag/transformative-leadership/'>transformative leadership</a>, <a href='http://mheasiabusiness.com/tag/what-makes-a-good-ceo/'>what makes a good CEO</a>, <a href='http://mheasiabusiness.com/tag/what-would-drucker-do/'>What Would Drucker Do</a>, <a href='http://mheasiabusiness.com/tag/winning-under-inflation/'>Winning Under Inflation</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/mheasiabusiness.wordpress.com/4463/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/mheasiabusiness.wordpress.com/4463/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/mheasiabusiness.wordpress.com/4463/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/mheasiabusiness.wordpress.com/4463/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/mheasiabusiness.wordpress.com/4463/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/mheasiabusiness.wordpress.com/4463/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/mheasiabusiness.wordpress.com/4463/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/mheasiabusiness.wordpress.com/4463/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/mheasiabusiness.wordpress.com/4463/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/mheasiabusiness.wordpress.com/4463/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/mheasiabusiness.wordpress.com/4463/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/mheasiabusiness.wordpress.com/4463/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/mheasiabusiness.wordpress.com/4463/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/mheasiabusiness.wordpress.com/4463/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mheasiabusiness.com&#038;blog=13467439&#038;post=4463&#038;subd=mheasiabusiness&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<title>The Employee Engagement Mindset</title>
		<link>http://mheasiabusiness.com/2012/05/01/the-employee-engagement-mindset/</link>
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		<pubDate>Tue, 01 May 2012 03:18:17 +0000</pubDate>
		<dc:creator>McGraw-Hill Education (Asia)</dc:creator>
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		<description><![CDATA[The Employee Engagement Mindset The Six Drivers for Tapping into the Hidden Potential of Everyone in Your Company Authors: Tim Clark ISBN: 9780071788298 ©2012 &#124; 1st Edition &#124; 272 pages &#124; Hardback Pub Date: JUN-12 Price: US$ 26.00 Learn More The Employee Engagement Mindset shifts the paradigm of engagement from an employer-centered model to an employee-centered [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mheasiabusiness.com&#038;blog=13467439&#038;post=4459&#038;subd=mheasiabusiness&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://mheasiabusiness.files.wordpress.com/2012/05/149455777.jpg"><img class="alignleft size-thumbnail wp-image-4460" title="149455777" src="http://mheasiabusiness.files.wordpress.com/2012/05/149455777.jpg?w=99&h=150" alt="" width="99" height="150" /></a>The Employee Engagement Mindset</strong><br />
The Six Drivers for Tapping into the Hidden Potential of Everyone in Your Company</p>
<p><strong>Authors:</strong> Tim Clark<br />
<strong>ISBN:</strong> 9780071788298<br />
©2012 | 1<sup>st</sup> Edition | 272 pages | Hardback<br />
<strong>Pub Date</strong>: JUN-12<br />
<strong>Price</strong>: US$ 26.00</p>
<p><a title="The Employee Engagement Mindset" href="http://www.mheducation.asia/html/9780071788298.html" target="_blank">Learn More</a></p>
<p><em>The Employee Engagement Mindset</em> shifts the paradigm of engagement from an employer-centered model to an employee-centered view. By putting an emphasis on shared manager and personal responsibility coupled with intrinsic motivation in order to increase engagement, companies can reach the levels of engagement necessary to outperform their competitors.</p>
<p>Based on years of research and based on a popular seminar with the same name, <em>The Employee Engagement Mindset</em> outlines a simple six-part shared manager/employee model for increasing engagement: Shaping, Connecting, Learning, Stretching, Achieving, and Contributing. The authors present research proving that companies with employee-engagement programs enjoy measurably greater profits, growth, productivity, and retention than those without.</p>
<p><strong>About the Author</strong></p>
<p><strong>Timothy R. Clark</strong> is founder and CEO of TRClark Partners, a consultancy that provides advisory services in strategy, large-scale change and transformation, and executive development. He writes the syndicated column, &#8220;On Leadership&#8221; for the <em>Salt Lake Deseret News</em>, which holds the largest circulation in the state. He is a leading authority in the field of change leadership and organizational transformation. He is the author of the critically claimed book, <em>Epic Change: How to Lead Change in the Global Age</em> (John Wiley/Jossey-Bass), <em>The Leadership Test: Will You Pass</em> (2009). Some of his clients include Accenture, American Express, Chevron, Disney, Dow Chemical, Microsoft, NASA, and Wells Fargo Bank.</p>
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		<title>Creating Aspirational Leaders</title>
		<link>http://mheasiabusiness.com/2012/04/18/creating-aspirational-leaders/</link>
		<comments>http://mheasiabusiness.com/2012/04/18/creating-aspirational-leaders/#comments</comments>
		<pubDate>Wed, 18 Apr 2012 03:33:07 +0000</pubDate>
		<dc:creator>McGraw-Hill Education (Asia)</dc:creator>
				<category><![CDATA[Career]]></category>
		<category><![CDATA[Highlights]]></category>
		<category><![CDATA[Self-Improvement]]></category>
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		<description><![CDATA[Creating Aspirational Leaders The Global Workforce Advantage Authors: Bob Aubrey ISBN: 9780071327732 © 2012 &#124; 1st Edition &#124; 224 pages &#124; Hardback Pub Date: April -12 Price: US$ 22.00 &#160; This book is for leaders who want to be on the solution side rather than the problem side of today’s aspirational workforce. Leaders have always had the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mheasiabusiness.com&#038;blog=13467439&#038;post=4432&#038;subd=mheasiabusiness&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://mheasiabusiness.files.wordpress.com/2012/04/leaders.jpg"><img class="alignleft size-thumbnail wp-image-4433" title="Creating Aspirational Leaders" src="http://mheasiabusiness.files.wordpress.com/2012/04/leaders.jpg?w=111&h=150" alt="" width="111" height="150" /></a><strong>Creating Aspirational Leaders</strong><br />
The Global Workforce Advantage</p>
<p><strong>Authors:</strong> Bob Aubrey<br />
<strong>ISBN: </strong>9780071327732<br />
© 2012 | 1st Edition | 224 pages | Hardback<br />
<strong>Pub Date:</strong> April -12<br />
<strong>Price:</strong> US$ 22.00</p>
<p>&nbsp;</p>
<p>This book is for leaders who want to be on the solution side rather than the problem side of today’s aspirational workforce.</p>
<p>Leaders have always had the job of developing people at work, but today’s workers demand that their identities and aspirations be valued and developed along with their skills. In this book, author Bob Aubrey, explains how the aspirational movement, covered by the media in the streets from Cairo to New York, is also a force for change in the factories, stores and offices of companies large and small. The message is that companies must make work more aspirational or risk losing their talented workers. The lesson for leaders is that they must be capable in developing employee aspirations or they won’t be leading for long.</p>
<p>Starting with the story of an aspirational leadership disaster in the world’s largest factory, Bob Aubrey takes the reader through a process of building an aspirational organisation, developing leadership wisdom, using new tools for aspirational development and mastering new dimensions of employee motivation. This book is full of illustrations and stories of leaders who have improved business results while developing people potential to achieve the status of a great company for people development.</p>
<p>Whether you are leading a global organisation, running a small business or managing a team of employees, this book will help you develop the right leadership to create a competitive workforce advantage.</p>
<p><strong></strong> </p>
<p><strong>About the Author</strong></p>
<p><strong>Bob Aubrey</strong> is also the author of <em>Managing Your Aspirations</em>, recently published by McGraw-Hill, and six other books relating to human development, the future of work, the future of education and leadership wisdom.</p>
<p>Bob is a leading contributor to the new field of individual development in companies. He is credited with developing the first certification programmes in personal development for business schools and the first executive mentor certification for companies.As Professor of Personal Development, Bob has set up and taught programmes for leading business schools in China, France, Singapore and Australia. His consulting work has taken him to more than 30 countries to develop talent programmes, corporate universities and learning methods to cultivate global leaders.</p>
<p>He leads the People Development Consulting practice at Mazars, a global audit and advisory group with 13,000 professionals operating in 61 countries. Specializing in audit, accounting, tax and advisory services, Mazars has recently developed consulting services in areas such as strategy, operations, finance, information technology, governance and risk management, and sustainable development, including human rights and people development.</p>
<p><strong></strong> </p>
<p><strong>Table of Contents</strong></p>
<p>Introduction<br />
About the Author<br />
Key words<br />
<em>Part One: a New Kind of Leadership</em><br />
Chapter 1: The Power of Aspirations<br />
Chapter 2: Building an Asipirational Company<br />
Chapter 3: Becoming an Aspirational Leaders<br />
<em>Part Two: Tools For Aspirational Leaders</em><br />
Chapter 4: Aspirational Work Contracts<br />
Chapter 5: Making the Employee Review Aspirational<br />
Chapter 6: Mastering a New Tool: the Personal Enterprise Plan<br />
Part Three: New Leadership Practices<br />
Chapter 7: Developing Identity<br />
Chapter 8: Developing Dreams<br />
Chapter 9: Balancing Aspiration Portfolios<br />
Chapter 10: The Future of Aspirations<br />
Appendix One : The Competencies of Aspirational Leadership<br />
Appendix Two:  What Leaders Need to Know about Dreams<br />
Appendix Three: Don’t Dumb People Down!</p>
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		<title>Boundless Potential</title>
		<link>http://mheasiabusiness.com/2012/04/05/4447/</link>
		<comments>http://mheasiabusiness.com/2012/04/05/4447/#comments</comments>
		<pubDate>Thu, 05 Apr 2012 05:26:57 +0000</pubDate>
		<dc:creator>McGraw-Hill Education (Asia)</dc:creator>
				<category><![CDATA[Self-Improvement]]></category>
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		<description><![CDATA[Boundless Potential Transform Your Brain, Unleash Your Talents, and Reinvent Your Work in Midlife and Beyond Authors: Mark Walton ISBN: 9780071787857 © 2012 &#124; 1st Edition &#124; 224 pages &#124; Hardback Pub Date: Feb -12 Price: US$ 25.00 Learn More: http://bit.ly/IfCHWW The breakthrough career-reinvention guide, based on the latest discoveries in neuroscience Empowers midlife professionals with the knowledge, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mheasiabusiness.com&#038;blog=13467439&#038;post=4447&#038;subd=mheasiabusiness&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://mheasiabusiness.files.wordpress.com/2012/04/9780071787857.jpg"><img class="alignleft size-thumbnail wp-image-4448" title="Boundless Potential" src="http://mheasiabusiness.files.wordpress.com/2012/04/9780071787857.jpg?w=101&h=150" alt="" width="101" height="150" /></a>Boundless Potential</strong><br />
Transform Your Brain, Unleash Your Talents, and Reinvent Your Work in Midlife and Beyond</p>
<p><strong>Authors: </strong>Mark Walton<br />
<strong>ISBN: </strong>9780071787857<br />
© 2012 | 1st Edition | 224 pages | Hardback<br />
<strong>Pub Date:</strong> Feb -12<br />
<strong>Price:</strong> US$ 25.00</p>
<p><strong>Learn More:</strong> <a href="http://bit.ly/IfCHWW">http://bit.ly/IfCHWW</a></p>
<p><strong>The breakthrough career-reinvention guide, based on the latest discoveries in neuroscience</strong></p>
<ul>
<li>Empowers midlife professionals with the knowledge, inspiration, and tools to kick-start a new career by identifying and tapping into their hidden potential</li>
<li>Presents neuroscientific evidence that a person&#8217;s brain develops extraordinary new creative powers in the second half of life&#8217;providing hope grounded in science to millions of Baby Boomers</li>
<li>Walton is a Peabody award-winning journalist, former CNN senior correspondent and anchorman, and lecturer at the Kenan-Flagler Graduate Business School at the University of North Carolina Chapel Hill</li>
</ul>
<p><strong>About the Author</strong></p>
<p><strong>Mark S. Walton</strong> is chairman of the Center for Leadership Communication, a global leadership development enterprise. He has been a Professor of Leadership for the United States Navy and a Senior Lecturer at the Kenan-Flagler Business School at the University of North Carolina. Earlier in his career, he was chief White House correspondent at CNN.</p>
<p><strong></strong> </p>
<p><strong>Book Review</strong></p>
<p>1.<strong> </strong>WilfridWong.com -  <a title="Boundless Potential By Mark S. Walton" href="http://www.wilfridwong.com/2012/04/21/boundless-potential-by-mark-s-walton-midlife-is-going-to-get-better/" target="_blank">Midlife Onwards Is Going To Get Better! </a></p>
<p>&nbsp;</p>
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			<media:title type="html">Boundless Potential</media:title>
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		<title>Official Guide to the TOEFL Test</title>
		<link>http://mheasiabusiness.com/2012/03/23/official-guide-to-the-toefl-test/</link>
		<comments>http://mheasiabusiness.com/2012/03/23/official-guide-to-the-toefl-test/#comments</comments>
		<pubDate>Fri, 23 Mar 2012 06:06:17 +0000</pubDate>
		<dc:creator>McGraw-Hill Education (Asia)</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Highlights]]></category>
		<category><![CDATA[Test Preparation]]></category>
		<category><![CDATA[TOEFL]]></category>
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		<category><![CDATA[Test of English as a Foreign Language]]></category>
		<category><![CDATA[English as a Second Language]]></category>
		<category><![CDATA[official guide]]></category>
		<category><![CDATA[English language]]></category>
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		<category><![CDATA[college admission tests]]></category>

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		<description><![CDATA[Official Guide to the TOEFL Test With CD-ROM Authors: Educational Testing Service ISBN: 9780071766586 / 0071766588 © 2012 &#124; 4th Edition &#124; Softback with CD Pub Date: May-12 Price: US$ 36.00 Learn More &#160; The one and only bestselling official guide to the TOEFL, from the makers of the test! Now expanded with a third [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mheasiabusiness.com&#038;blog=13467439&#038;post=4371&#038;subd=mheasiabusiness&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://mheasiabusiness.files.wordpress.com/2012/03/9780071766586.jpg"><img class="alignleft size-thumbnail wp-image-4372" title="Official Guide to the TOEFL Test " src="http://mheasiabusiness.files.wordpress.com/2012/03/9780071766586.jpg?w=118&h=150" alt="" width="118" height="150" /></a>Official Guide to the TOEFL Test With CD-ROM</strong></p>
<p><strong>Authors: </strong>Educational Testing Service<br />
<strong>ISBN: </strong>9780071766586 / 0071766588<br />
© 2012 | 4<sup>th</sup> Edition | Softback with CD<br />
<strong>Pub Date</strong>: May-12<br />
<strong>Price</strong>: US$ 36.00</p>
<p><a title="Official Guide to the TOEFL Test" href="http://www.mheducation.asia/html/9780071766586.html" target="_blank">Learn More</a></p>
<p>&nbsp;</p>
<p><strong>The one and only bestselling official guide to the TOEFL, from the makers of the test! Now expanded with a third actual TOEFL exam</strong></p>
<p>This <em>Official Guide to the TOEFL Test </em>is the best, most reliable guide to the test that is used around the world to assess foreign applicants to US and Canadian universities for English proficiency. It includes real TOEFL questions for practice, as well as explanations of every section of the test and information on what is expected of students for every speaking and writing task. Students learn how to construct a good answer and how to integrate speaking, listening, and writing skills to demonstrate college-level English proficiency. The accompanying CD-ROM provides three authentic TOEFL iBT practice tests just like the one students will encounter on test day.</p>
<p><strong></strong> </p>
<p><strong>About the Author</strong></p>
<p>Educational Testing Service (ETS), based inLawrenceville,NJ, is the creator and grader of the TOEFL. ETS is recognized worldwide as a leader in standardized testing. ETS also creates the SAT (under contract with the College Board), the GRE, the Praxis series of teacher licensing exams, and numerous other exams used by many different organizations throughout theUnited Statesand the world.</p>
<p><strong></strong> </p>
<p><strong>Table of Contents</strong></p>
<p>1. Introducing the TOEFL iBT<br />
2. TOEFL iBT Reading<br />
3. TOEFL iBT Listening<br />
4. TOEFL iBT Speaking<br />
5. TOEFL iBT Writing<br />
6. Authentic TOEFL Practice Test 1<br />
7. Authentic TOEFL Practice Test 2</p>
<p><strong>CD:</strong><br />
Authentic TOEFL Practice Test 1<br />
Authentic TOEFL Practice Test 2<br />
Authentic TOEFL Practice Test 3</p>
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		<title>Leading Through Turbulence</title>
		<link>http://mheasiabusiness.com/2012/03/23/leading-through-turbulence/</link>
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		<pubDate>Fri, 23 Mar 2012 05:22:37 +0000</pubDate>
		<dc:creator>McGraw-Hill Education (Asia)</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Highlights]]></category>
		<category><![CDATA[Management & Organization]]></category>
		<category><![CDATA[Alan Lewis]]></category>
		<category><![CDATA[Grand Circle Corporation]]></category>
		<category><![CDATA[Harriet Lewis]]></category>
		<category><![CDATA[people-focused]]></category>
		<category><![CDATA[social-good-centered culture]]></category>
		<category><![CDATA[Values-Based Culture]]></category>

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		<description><![CDATA[Leading Through Turbulence How a Values-Based Culture Can Build Profits and Leave the World a Better Place Authors: Alan Lewis, Harriet Lewis ISBN: 9780071777100 / 0071777105 © 2012 &#124; 1st Edition &#124; 256 pages &#124; Hardback Pub Date: May-12 Price: US$ 26.00 Learn More &#160; Management secrets behind Grand Circle Corporation&#8217;s 20% annual growth for two [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mheasiabusiness.com&#038;blog=13467439&#038;post=4351&#038;subd=mheasiabusiness&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://mheasiabusiness.files.wordpress.com/2012/03/9780071777100.jpg"><img class="alignleft size-thumbnail wp-image-4355" title="Leading Through Turbulence" src="http://mheasiabusiness.files.wordpress.com/2012/03/9780071777100.jpg?w=101&h=150" alt="" width="101" height="150" /></a>Leading Through Turbulence</strong></p>
<p>How a Values-Based Culture Can Build Profits and Leave the World a Better Place<br />
<strong>Authors: </strong>Alan Lewis, Harriet Lewis<br />
<strong>ISBN: </strong>9780071777100 / 0071777105<br />
© 2012 | 1<sup>st</sup> Edition | 256 pages | Hardback<br />
<strong>Pub Date</strong>: May-12<br />
<strong>Price</strong>: US$ 26.00</p>
<p><a title="Leading Through Turbulence" href="http://www.mheducation.asia/html/9780071777100.html" target="_blank">Learn More</a></p>
<p>&nbsp;</p>
<p><strong>Management s</strong><strong>ecrets behind Grand Circle Corporation&#8217;s 20% annual growth for two decades&#8217;and counting&#8217;that any business leader can use</strong></p>
<p>Rising Above Turbulence presents a business model that integrates values and philanthropic mission into overall strategy to create and maintain growth, even during the most severe economic and social crises.</p>
<p>The authors provide an inside look at Grand Circle&#8217;s successes and failures throughout the years. They highlight the most important business choices and strategies they made as owners, including their creation of a values-based, people-focused, social-good-centered culture. It was this approach that propelled the company through difficult times, including the 9/11 terrorist attacks, the rise of online competitors Travelocity and Expedia, and the recent global economic meltdown. The book offers a compelling case for how leaders within any industry can make their businesses more profitable by making it more generous.</p>
<p>&nbsp;</p>
<p><strong>About the Author</strong></p>
<p>Alan Lewis is Chairman of Grand Circle Corporation, and shapes the company&#8217;s vision and direction. Lewis established Grand Circle&#8217;s Pinnacle Leadership Centerin Kensington, New Hampshirein 1992.</p>
<p>Harriet Lewis is Grand Circle Corporation&#8217;s Vice Chair. She helps drive Grand Circle&#8217;s mission to help change the lives of its age 50-plus travelers, its global workforce, and the communities to which it travels. In her role as chair of the Grand Circle Foundation, the company&#8217;s nonprofit, charitable organization, she extends that mission to the communities Grand Circle touches at home and abroad.</p>
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		<title>Leaders Make the Future</title>
		<link>http://mheasiabusiness.com/2012/03/23/leaders-make-the-future/</link>
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		<pubDate>Fri, 23 Mar 2012 03:55:28 +0000</pubDate>
		<dc:creator>McGraw-Hill Education (Asia)</dc:creator>
				<category><![CDATA[Career]]></category>
		<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Highlights]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Self-Improvement]]></category>
		<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Bob Johansen]]></category>
		<category><![CDATA[cloud-based computing]]></category>
		<category><![CDATA[Creative]]></category>
		<category><![CDATA[digital natives]]></category>

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		<description><![CDATA[Leaders Make the Future Authors: Bob Johansen ISBN: 9781609944872 / 1609944879 © 2012 &#124; 2nd Edition &#124; 264 pages &#124; Hardback Pub Date: May-12 Price: US$ 29.95 Learn More We are in a time of disruptive leadership change. In a VUCA world – one characterized by volatility, uncertainty, complexity, and ambiguity – traditional leadership skills [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mheasiabusiness.com&#038;blog=13467439&#038;post=4312&#038;subd=mheasiabusiness&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://mheasiabusiness.files.wordpress.com/2012/03/9781609944872.jpg"><img class="alignleft size-thumbnail wp-image-4316" title="9781609944872" src="http://mheasiabusiness.files.wordpress.com/2012/03/9781609944872.jpg?w=100&h=150" alt="" width="100" height="150" /></a><strong>Leaders Make the Future</strong></p>
<p>Authors: Bob Johansen<br />
ISBN: 9781609944872 / 1609944879<br />
© 2012 | 2nd Edition | 264 pages | Hardback<br />
Pub Date: May-12<br />
Price: US$ 29.95</p>
<p><a title="Leaders Make the Future" href="http://www.mheducation.asia/html/9781609944872.html" target="_blank">Learn More</a></p>
<p>We are in a time of disruptive leadership change. In a VUCA world – one characterized by volatility, uncertainty, complexity, and ambiguity – traditional leadership skills won’t be enough, noted futurist Bob Johansen argues. Drawing on the latest ten-year forecast from the Institute for the Future &#8211; the only futures think tank ever to outlive its forecasts &#8211; this powerful book explores the external forces that are shaking the foundations of leadership and unveils ten critical new skills that will be required in the future, skills that you can learn.</p>
<p>In this second edition Johansen is joined by the prestigious Centre for Creative Leadership. CCL’s contributions help readers understand the new leadership skills by linking them to existing skills, and they provide analytics and exercises to help readers develop them. This edition has been updated throughout, with a new ten-year forecast and new examples, and incorporates the lessons Johansen has leaned about applying the new leadership skills in the three years since the first edition appeared. In addition, Johansen deals with two new forces that are shaping the future. The first is the “digital natives,” or people 15 years and younger who have grown up in a completely digital world. The second is cloud-based computing, which will enable new forms of connection, collaboration and commerce and will greatly facilitate reciprocity-based innovation &#8211; giving away to get more &#8211; which Johansen sees as the biggest innovation opportunity in history.</p>
<p><strong></strong> </p>
<p><strong>About the Author</strong></p>
<p>Bob Johansen consults with senior executives- CEOs, presidents, directors on innovation, and others across a wide range of industries He was president and CEO of the Institute for the Future from 1996 to 2004 and remains on its Board and Leadership Team. The Institute for the Future (IFTF), spun off from the Rand Corporation in 1968, is an independent non-profit think tank inSilicon Valleythat has been doing ten-year forecasting for more than 30 years.</p>
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		<title>Boost Your Interview IQ</title>
		<link>http://mheasiabusiness.com/2012/03/23/boost-your-interview-iq/</link>
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		<pubDate>Fri, 23 Mar 2012 03:10:55 +0000</pubDate>
		<dc:creator>McGraw-Hill Education (Asia)</dc:creator>
				<category><![CDATA[Career]]></category>
		<category><![CDATA[Highlights]]></category>
		<category><![CDATA[Human Resource Management]]></category>
		<category><![CDATA[Self-Improvement]]></category>
		<category><![CDATA[career changers]]></category>
		<category><![CDATA[Carole Martin]]></category>
		<category><![CDATA[executive-level job seekers]]></category>
		<category><![CDATA[Human Resources Ceritification Institute]]></category>
		<category><![CDATA[interview coach]]></category>
		<category><![CDATA[IQ test]]></category>
		<category><![CDATA[job interviews]]></category>
		<category><![CDATA[management]]></category>
		<category><![CDATA[new graduates]]></category>
		<category><![CDATA[Top 10 Career Books]]></category>

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		<description><![CDATA[Boost Your Interview IQ Authors: Carole Martin ISBN: 9780071797467 / 0071797467 © 2012 &#124; 2nd Edition &#124;  224 pages &#124; Softback Pub Date: May-12 Price: US$ 16.00 Learn More      Job interviews aren&#8217;t discussions; they&#8217;re oral exams &#8212; and the candidate with all the right answers gets the job. The revised and expanded edition [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mheasiabusiness.com&#038;blog=13467439&#038;post=4273&#038;subd=mheasiabusiness&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><strong><img class="alignleft size-thumbnail wp-image-4286" title="9780071797467" src="http://mheasiabusiness.files.wordpress.com/2012/03/97800717974673.jpg?w=100&h=150" alt="" width="100" height="150" /></strong><strong>Boost Your Interview IQ</strong><br />
<strong>Authors: </strong>Carole Martin<br />
<strong>ISBN: </strong>9780071797467 / 0071797467<br />
© 2012 | 2<sup>nd</sup> Edition |  224 pages | Softback<br />
<strong>Pub Date</strong>: May-12<br />
<strong>Price</strong>: US$ 16.00<br />
<a title="Boost Your Interview IQ" href="http://www.mheducation.asia/html/9780071797467.html" target="_blank">Learn More</a></p>
<p>  <br />
 </p>
<p>Job interviews aren&#8217;t discussions; they&#8217;re oral exams &#8212; and the candidate with all the right answers gets the job. The revised and expanded edition of <em>Boost Your Interview IQ</em> helps you prepare for that big test with interview skill-building exercises, an in-depth Interview IQ test, and other interview aptitude-boosting tools to show how to craft winning answers to the most commonly asked interview questions.</p>
<p>You&#8217;ll learn how to shape your experiences into compelling narratives that showcase your unique skills, knowledge, and personality &#8212; and you&#8217;ll learn how to answer tricky “behavioral” questions like a pro. In today&#8217;s tough job market, the most prepared, best presented candidate wins &#8212; and with the worst economy in decades poised for a turnaround in 2012, you&#8217;ll need to set yourself apart from the pack. <em>Boost Your Interview IQ</em> is the book that delivers the right tools to do the job of GETTING the job.</p>
<p>The all-new edition of one of the &#8220;Top 10 Career Books&#8221;</p>
<p>Delivers strategies for management/executive-level job seekers, new graduates, and career changers</p>
<p>Includes answers to the &#8220;100 Key Questions Interviewers Ask&#8221;<br />
  <br />
<strong>About the Author</strong></p>
<p><strong>Carole Martin</strong> is America&#8217;s best-known interview coach. An acknowledged expert in the use of behavioral interviewing techniques, she has made interviewing her specialty. Carole teaches her tips and techniques to job searchers and employers through one-on-one sessions, phone coaching, and group workshops.She has been certified by The Human Resources Ceritification Institute as a Senior Professional in Human Resources (SPHR).</p>
<br />Filed under: <a href='http://mheasiabusiness.com/category/career/'>Career</a>, <a href='http://mheasiabusiness.com/category/highlights/'>Highlights</a>, <a href='http://mheasiabusiness.com/category/human-resource-management/'>Human Resource Management</a>, <a href='http://mheasiabusiness.com/category/self-improvement/'>Self-Improvement</a> Tagged: <a href='http://mheasiabusiness.com/tag/career/'>Career</a>, <a href='http://mheasiabusiness.com/tag/career-changers/'>career changers</a>, <a href='http://mheasiabusiness.com/tag/carole-martin/'>Carole Martin</a>, <a href='http://mheasiabusiness.com/tag/executive-level-job-seekers/'>executive-level job seekers</a>, <a href='http://mheasiabusiness.com/tag/human-resources-ceritification-institute/'>Human Resources Ceritification Institute</a>, <a href='http://mheasiabusiness.com/tag/interview-coach/'>interview coach</a>, <a href='http://mheasiabusiness.com/tag/iq-test/'>IQ test</a>, <a href='http://mheasiabusiness.com/tag/job-interviews/'>job interviews</a>, <a href='http://mheasiabusiness.com/tag/management/'>management</a>, <a href='http://mheasiabusiness.com/tag/new-graduates/'>new graduates</a>, <a href='http://mheasiabusiness.com/tag/top-10-career-books/'>Top 10 Career Books</a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/mheasiabusiness.wordpress.com/4273/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/mheasiabusiness.wordpress.com/4273/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/mheasiabusiness.wordpress.com/4273/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/mheasiabusiness.wordpress.com/4273/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gofacebook/mheasiabusiness.wordpress.com/4273/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/facebook/mheasiabusiness.wordpress.com/4273/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gotwitter/mheasiabusiness.wordpress.com/4273/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/twitter/mheasiabusiness.wordpress.com/4273/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/mheasiabusiness.wordpress.com/4273/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/mheasiabusiness.wordpress.com/4273/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/mheasiabusiness.wordpress.com/4273/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/mheasiabusiness.wordpress.com/4273/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/mheasiabusiness.wordpress.com/4273/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/mheasiabusiness.wordpress.com/4273/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=mheasiabusiness.com&#038;blog=13467439&#038;post=4273&#038;subd=mheasiabusiness&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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