Brand Real March 2, 2012
Posted by McGraw-Hill Education (Asia) in Marketing & Advertising.Tags: branding, Business, consulting, customer experience, customer service, entrepreneurship, Internet Marketing, marketing, Online Marketing, personal branding
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Brand Real
How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty
Author: Laurence Vincent
ISBN: 9780814416761 / 0814416764
©2012 | 1st Edition | 272 pages | Hardback
Pub Date: MAR-12
Price: US$ 25.00
To create an exceptional brand experience, remember that sometimes less is more.
Companies are forever being more creative in their branding strategies, building identities ranging from the warm-and-fuzzy to the ultra-cool and edgy. But it seems that many of these enterprises forgot that a brand, at its heart, is a promise to deliver. If the brand experience does not live up to that promise, customers will take their business elsewhere.
Brand Real is a business strategy guide for making a brand’s promise stand up at every customer touch point. Packed with proven, repeatable management practices, the book shows how to establish a clean brand architecture while avoiding the needless complexity that has tripped up many promising companies.
Author Laurence Vincent presents cautionary tales of supposed brand superstars as well as instructive case studies of genuine brand giants like American Express, Apple, Cisco, Google, Qualcomm, Virgin, and others. Readers will learn how to connect the outward-facing elements of their brands—logos, advertising, imagery, communications—directly to the core elements of business strategy and forge a powerful and lasting connection with their customers.
About the Author
Laurence Vincent leads the strategy practice at the Los Angeles office of Siegel+Gale, one of the world’s premier strategic branding companies. His clients have included Coca-Cola, MasterCard, Microsoft, National Football League, Qualcomm, Sony Playstation, Southwest Airlines, The Four Seasons, The Home Depot, and vitaminwater.
The Wall Street MBA March 2, 2012
Posted by McGraw-Hill Education (Asia) in Highlights, Management & Organization.Tags: accounting, Business, business education, Business School, corporate finance, entrepreneurship, Finance, MBA, Networking, personal mba, productivity, wall street
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Author: Reuben Advani
ISBN: 9780071788311 / 007178831X
©2012 | 2nd Edition | 272 pages | Paperback
Pub Date: DEC-11
Pages: US$ 22.00
Book Preview | Learn More
From the collapse of once high-flying stocks to the financial news media’s blow-by-blow coverage of countless financial scandals, the last few years have witnessed a financial horror story of epic proportions. The cost of these recent events has been ultimately borne by the investor and the consumer public, and the misguidance of investment analysts, bankers, accountants, and corporate managers has undermined the public’s trust in these individuals and the institutions they serve. As a result, it is now more imperative than ever for working professionals, whose lives, investment portfolios, and bank accounts have been compromised by the carelessness of others, to seek and comprehend the basics of corporate finance and corporate accounting.
For the past five years, The Wall Street MBA has been helping both novice and experienced professionals across a wide range of career disciplines maneuver the world of corporate accounting and finance with a heightened sense of confidence. Now, at a time when readers need it most, Reuben Advani provides important updates to the first edition of The Wall Street MBA while retaining the foundations that have made this comprehensive primer to the major concepts covered in a standard MBA finance and accounting program so perennially successful. Peppered with true stories and amusing anecdotes, this concise, easy-to-read, and interactive resource teaches MBA concepts by applying theory to real-life examples. Readers will learn how to review financial statements, analyze earnings, detect fraud, assess stock prices, value companies, and structure mergers and acquisitions, among other exercises.
Endorsement
“Finally, the book which may put Harvard Business School out of business. A must-read for all professionals who seek strong financial expertise.”
—Rick Rickertsen, Managing Partner, Pine Creek Partners; author of Buyout
“Terrific overview of corporate finance and accounting that even the nonfinancial professional will find useful.”
—Ken Glazer, former Senior Competition Counsel, The Coca-Cola Company
“The Wall Street MBA distills a broad swath of corporate finance and financial reporting concepts into a concise, practical, and easily accessible format.”
—Robert Borghese, lecturer, The Wharton School; author of M&A from Planning to Integration
About the Author
Reuben Advani (Philadelphia, PA) is the founder and president of TeleStrat Consulting, Inc., a financial advisory boutique that specializes in corporate valuation. In addition, Mr. Advani launched a popular series of MBA-style seminars that are offered at corporations and law firms in the United States and Europe. Mr. Advani began his career with Morgan Stanley & Co., Inc., where he worked in the firm’s corporate finance division. In this capacity, he performed detailed valuation analysis on acquisition targets for Fortune 500 companies and oversaw the coordination of several debt and equity issuances. Mr. Advani’s next position was with Sony Corporation of America, where he was active in the development of Sony’s online initiatives. Mr. Advani has provided consulting services to companies throughout the United States and Latin America and has held interim positions, including CFO and COO, with several of them. He is a frequent speaker on topics ranging from corporate valuation to financial reporting. Mr. Advani holds a BA from Yale University, earned an MBA from The Wharton School, and serves as an adjunct professor of finance at Drexel University.
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9780071633222 Understanding Wall Street
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9780071749558 The McGraw-Hill 36-Hour Course
Great Leaders Grow January 9, 2012
Posted by McGraw-Hill Education (Asia) in Management & Organization.Tags: Business, business development, business leadership, Leadership, leadership development, organizational alignment, servant leadership
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Great Leaders Grow
Becoming a Leader for Life
Authors: by Ken Blanchard , Mark Miller
ISBN: 9781609943035 / 1609943031
©2012 | 1st Edition | 144 pages | Hardback
Pub Date: JAN-12
Price: US$ 22.95
Successful leaders don’t rest on their laurels. Leadership must be a living process, not a title on a business card, and life means growth. As Ken Blanchard and Mark Miller write in the introduction, “the path to increased influence, impact, and leadership effectiveness is paved with personal growth.… Our capacity to grow determines our capacity to lead. It’s really that simple.” Great Leaders Grow shows leaders and aspiring leaders precisely which areas to focus on so they can remain effective throughout their lives.
As the book opens, Debbie Brewster, an accomplished leader herself, becomes a mentor to Blake, her late mentor’s son, as he begins his career. Debbie tells Blake, “How well you and I serve will be determined by the decision to grow or not. Will you be a leader who is always ready to face the next challenge? Or will you be a leader who tries to apply yesterday’s solutions to today’s problems? The latter will ultimately fail. The difference: the decision to grow. And not a short-term decision but a decision to grow throughout your career and throughout your life. This single decision is a game changer for leaders.”
Over the next several weeks Debbie reveals what this means in practical terms. She and Blake explore four ways that leaders must continue to grow, both on the job and off, because who you are as a leader is inextricably connected to who you are as a person. Whether you’re a CEO or an entry-level employee, you’ll be inspired to reflect on your own life and to design your own unique long-term growth plan, leading to not only continuing professional success but personal fulfillment as well.
About the Authors
Ken Blanchard is chief spiritual officer of the Ken Blanchard Companies. He is the author or coauthor of 50 books that have sold more than 20 million copies, including the iconic One Minute Manager®.
Mark Miller is vice president, training and development, for Chick-fil-A. During his career he has served in corporate communications, restaurant operations, quality and customer satisfaction, and numerous other leadership positions. He began his Chick-fil-A career in 1977 working as an hourly team member. He is the author of The Secret of Teams and the coauthor of The Secret.
Other books you might be interested:
- 9781605098760 Full Steam Ahead!
- 9781605093482 Whale Done Parenting
Our Authors Rank Among World’s Most Influencing Business Thinkers November 28, 2011
Posted by McGraw-Hill Education (Asia) in Business, Economics, Finance, Health, Highlights, Human Resource Management, Investment, Leadership, Management & Organization, Press Release.Tags: book award, Business, Clayton Christensen, David Ulrich, Don Tapscott, global villiage award, he world’s top 50 business thinkers, Henry Mintzberg, Innovation, Leadership, Lynda Gratton, Marshall Goldsmith, Richard D’Aveni, Strategy, Subir Chowdhury, Thinkers50
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Congratulations to our authors on the Thinkers50 list 2011!
About the Thinkers50
The definitive global ranking of management thinkers is published every two years. The 2009 winner was CK Prahalad. The ranking is based on voting at the Thinkers50 website and input from a team of advisers led by Stuart Crainer and Des Dearlove. The Thinkers50 has ten established criteria by which thinkers are evaluated — originality of ideas; practicality of ideas; presentation style; written communication; loyalty of followers; business sense; international outlook; rigor of research; impact of ideas and the elusive guru factor.
Clayton M. Christensen, #1 in the Thinkers50 ranking and Winner of 2011 Thinkers50 Innovation Award. Watch the Interview on Thinkers50
Clayton M. Christensen is the Kim B. Clark Professor of Business Administration at Harvard Business School, and is widely regarded as one of the world’s foremost experts on innovation and growth.
Christensen is the bestselling author of a number of books: his seminal work, The Innovator’s Dilemma (1997) which received the Global Business Book Award for the best business book of the year; The Innovator’s Solution (2003); Seeing What’s Next (2004); Disrupting Class (2008) looks at the root causes of why schools struggle and offers solutions; The Innovator’s Prescription (2009) examines how to fix the US healthcare system; The Innovators’ DNA (2011); and The Innovative University (2011).
Christensen and his writings have won a number of awards, including five McKinsey Awards for articles published in theHarvard Business Review.
Christensen became a faculty member at the Harvard Business School in 1992, and was awarded a full professorship with tenure in 1998, becoming the first professor in the school’s modern history to achieve tenure at such an accelerated pace.
In 2000, Christensen founded Innosight, a consulting firm that uses his theories to help companies create new growth businesses. Christensen is also the founder of Innosight Institute, a non-profit think tank whose mission is to apply his theories to vexing societal problems such as healthcare and education.
Christensen has advised the executives of many of the world’s major corporations. They generate tens of billions of dollars in revenues every year from product and service innovations that were inspired by his research.
Marshall Goldsmith, #7 in the Thinkers50 ranking and Winner of 2011 Thinkers50 Leadership Award. Watch the Interview on Thinkers50.
Marshall Goldsmith is one of the world’s leading executive coaches. He was a pioneer of the 360-degree feedback technique. His success is built on a no-nonsense approach to leaders and leadership and a Buddhist philosophy.
Over the years, Goldsmith has maintained a prodigious output as author, co-author, and editor, of more than 30 books. These include The Leader of the Future (co-edited with Frances Hesselbein and Richard Beckhard, 1996), which has been translated into 25 languages, AMA Handbook of Leadership (co-edited with John Baldoni , Sarah McArthur, 2010), and What Got You Here Won’t Get You There in Sales: How Successful Salespeople Take it to the Next Level (co-edited with Bill Hawkins, Don Brown, 2011)
The follow-up was MOJO: How to Get It, How to Keep It, and How to Get It Back If You Lose It (with Mark Reiter, 2010). Our Mojo is “the moment when we do something that’s purposeful, powerful, and positive and the rest of the world recognizes it”. It is influenced by four factors, identity, achievement, reputation and acceptance.
Goldsmith’s own Mojo seems indefatigable. He originally got into the executive coaching business by accident. A CEO of a large organization mentioned an employee that he didn’t think lived the organization’s values, and Goldsmith offered to help on a no improvement, no fee basis. It worked.
For Goldsmith, executive coaching is not a brief interaction. Instead it is a longer-term commitment to work with an executive and their team, to find out how that person is viewed and provide feedback, which can be worked into a coaching program.
A partner in Marshall Goldsmith Group, a group of top-rank executive and management coaches, Goldsmith focuses on three things “teaching, coaching and writing.” A long time Buddhist, Goldsmith tries, where possible, to use Buddha’s teachings in his work.
Goldsmith received his MBA from Indiana University and his doctorate from UCLA. Between 1976 and 2000 he was assistant professor and associate dean in the business college of Loyola Marymount College, Los Angeles. Since then he has taught executive education at Dartmouth College’s Tuck Business School and other leading universities.
Don Tapscott, #9 in the Thinkers50 ranking and shortlisted for 2011 Thinkers50 Global Village Award and 2011 Thinkers50 Book Award. Watch the Interview on Thinkers50.com.
Don Tapscott is an adjunct professor of management at the Rotman School of Management at the University of Toronto and is one of the world’s leading authorities on innovation, media, globalization and the economic and social impact of technology on business and society.
The author or co-author of 14 books, Tapscott wrote the 1992 best seller Paradigm Shift. His 1995 book The Digital Economy examined the transformational nature of the Internet and in 1997 he defined the Net Generation and the “digital divide” in Growing Up Digital. His 2000 work, Digital Capital, introduced the idea of “the business web.” He wrote The Naked Corporation (2002); and Grown Up Digital (2009). Wikinomics: How Mass Collaboration Changes Everything was the best selling management book in America in 2007.
The Economist called his newest work Macrowikinomics: Rebooting Business and the World a “Schumpeterian story of creative destruction,” and the Huffington Post said it’s “nothing less than a game plan to fix a broken world.”
When he is not being a cyber-guru you might find Tapscott playing keyboards in Toronto-based band Men in Suits.
Lynda Gratton, #12 in the Thinkers50 ranking. Watch the Interview on Thinkers50.
Lynda Gratton is professor of management practice at London Business School, where she teaches both executives and MBA students. She is considered a leading authority on people in organizations, and the future of work. In 2009 she launched the ‘Future of Work’ research consortium, which has now engaged executives from more than 50 companies around the world.
Gratton is perhaps best known for her work on collaborative working. In her 2007 book Hot Spots she introduced the idea of “organizational hot spots” – areas of highly engaged and innovative activity within organizations.
Gratton argues that we are moving from a business world based on competition to one that is based on collaboration and shared purpose.
Gratton has written seven books, including: Living Strategy: Putting People at the Heart of Corporate Purpose, (2000), The Democratic Enterprise; (2003); Hot Spots (2007); Glow: How you can Radiate Energy Innovation and Success (2010), which focused on how individuals can create their own hot spots; and, most recently, The Shift: The future of work is already here(2011).
Richard D’Aveni, #21 in the Thinkers50 ranking and Shortlisted for 2011 Thinkers50 Strategy Award. Watch the Interview on Thinkers50.com.
Richard D’Aveni is professor of strategic management at the Tuck Business School at Dartmouth University. An expert on competitive strategy, and winner of the prestigious A.T. Kearney Award for outstanding research in general management by the Academy of Management, D’Aveni is probably best known for the concept of hyper-competition, a term he coined in the early 1990s.
His 1994 book Hyper-competition was described by Fortune magazine as “a modern-day analogue to The Art of War.” In it, D’Aveni presciently envisaged a world where sustainable advantage was no longer possible. He developed this idea inHyper-competitive Rivalries (1995); and then in Strategic Supremacy (2001), he demonstrated how companies could achieve supremacy in a hyper-competitive world.
In Beating the Commodity Trap: How Smart Companies Out-maneuver their Rivals to Win the Price War (2010), D’Aveni looked at how firms can turn commoditization to their advantage. In his forthcoming book Strategic Capitalism, he addresses the competitive clash of nations, arguing that China and America are competing on different models of capitalism.
David Ulrich, #23 in the Thinkers50 ranking.
Dave Ulrich is a professor at the Stephen M. Ross School of Business, at the University of Michigan. Ulrich’s work covers the spectrum organization topics such as leadership, talent, human resources, culture, coaching, and change. He has helped many leaders build their personal and organization leadership brand, HR departments and professionals deliver value, and organizations align their culture with customer expectations (e.g., he and a team of colleagues helped GE and the then-CEO Jack Welch to design the bureaucracy cutting Workout program).
With a prodigious output of HR, leadership, and organization related publications to his name, Ulrich is the co-author of 23 books. These include HR books (Human Resource Champions; HR Value Proposition; HR Transformation; HR Competencies; leadership books (Why the Bottom Line ISN’T!; Leadership Code, Leadership Brand, Leadership in Asia; Asian Leadership) and organization books (Boundaryless Organization; Learning Organization; GE Workout)
In his latest book The Why of Work: How Great Leaders Build Abundant Organizations That Win (2011), Ulrich, with his psychologist wife Wendy, examines people’s motivation for working and what they get out of work.
Henry Mintzberg, #30 in the Thinkers50 ranking and shortlisted for 2011 Thinkers50 Strategy Award. Read his Interview on Thinkers50.
Henry Mintzberg is Cleghorn Professor of Management Studies, at the Desautels Faculty of Management, McGill University in Montreal. His work has focused on the work of the manager, and how managers are trained and developed.
The author or co-author of 15 books, Mintzberg is, perhaps, best known for his work on organizational forms – identifying five types of organization: simple structure; machine bureaucracy; professional bureaucracy; the divisionalized form; and the adhocracy. He is also credited with advancing the idea of emergent strategy – the idea that effective strategy emerges from conversations within an organization rather than being imposed from on high.
Cheerfully contrarian, Mintzberg is a long time critic of traditional MBA programs. In his first book, The Nature of Managerial Work (1973) challenged the established thinking about the role of the manager, and is one of the few books that actually examine what managers do, rather than discussing what they should do. Other highlights include The Rise and Fall of Strategic Planning (1994); Managers not MBAs (2004), and Managing (2009).
Subir Chowdhury, #50 in the Thinkers50 ranking.
Subir Chowdhury is chairman and CEO of ASI Consulting Group and a globally respected quality expert and strategist. He advises CEOs and senior leaders of Fortune 100 companies as well as organizations in the public, private and not-for profit sectors all over the world, helping them make quality a part of their business culture.
Tagged the “The Quality Prophet,” by Business Week, Chowdhury is the author of the international bestseller The Power of Six Sigma: An Inspiring Tale of How Six Sigma is Transforming the Way We Work (2001), (translated into more than 20 languages), and 12 other business titles. His Design for Six Sigma (2002) is the first book on the topic and credited with popularizing the DFSS philosophy worldwide.
His book The Ice Cream Maker (2005) is a business novella about Pete and the ice cream factory he manages; in which he introduces the next generation management system – LEO – Listen, Enrich and Optimize. The book follows Pete as he improves his business by applying LEO principles; this bestselling book was distributed to every member of the US Congress.
Chowdhury’s latest book is The Power of LEO: The Revolutionary Process for Achieving Extraordinary Results (2011).
For more information about the Thinkers50 and the complete list, please visit: http://www.thinkers50.com/results/2011
Brainfruit November 17, 2011
Posted by McGraw-Hill Education (Asia) in Highlights, Entrepreneurship.Tags: Business, ideas, BBC, creativity, cash, qr code, transmedia, brainfruit, british broadcasting corporation, hugh mason, mark chong
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Brainfruit
Turning Creative into Cash
Authors: Hugh Mason, Mark Chong
ISBN: 9780071324953 / 007132495X
©2012 | 1st Edition | 340 pages | Paperback
Pub Date: NOV-11
Price: US$ 20.00
eBook
ISBN: 9781259007859 / 1259007855
Available at skoob
Table of Contents | Book Review
Download: vxayaI
Now is a time of great opportunity for creative people who have some understanding of business. We are more connected than ever. The Internet has brought East and West closer. Wherever we are, whatever we do, we are all on the same map. Brainfruit is the essential travel guide for anyone setting out to try and make money from their ideas.
- You might be a recent graduate of a creative course. This book shows how you can get paid.
- You might work in someone else’s creative business. This book can help explain what that business needs to succeed or how it might feel to set up on your own.
- You could be one of the many ideas people who find themselves running a business, almost by accident. This book will help you clarify your plans and show you what lies ahead.
Brainfruit is packed with inspiring stories of people who have succeeded in turning creativity into cash. Insight exercises after each part in this book will help you understand yourself and the business potential of your ideas. The book includes free access to an online community and resources.
About the Authors
Hugh Mason is a serial entrepreneur, investor and mentor. He trained with the British Broadcasting Corporation (BBC) before setting up a successful TV production business. Today Hugh works with a wide variety of marketing, media and technology enterprises to help their owners create, build and realise value.
Mark Chong is an associate professor of corporate communication (practice) at Singapore Management University. Prior to academia, he worked for several years as a corporate and marketing communication executive in Asia.
Brainfruit – How Ideas People from East to West turn Creativity into Cash
What Would Steve Jobs Do? October 18, 2011
Posted by McGraw-Hill Education (Asia) in Highlights, Management & Organization.Tags: Business, entrepreneurship, Investing, Small Business
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What Would Steve Jobs Do?
Think Different and Win
Author: Peter Sander
ISBN: 9780071792745 / 0071792740
©2012 | 1st Edition | 240 pages | Hardback
Pub Date: DEC-11
Price: US$ 22.00
Learn More
Lead and succeed like the world’s greatest business innovator
When it comes to Steve Jobs, everyone from business journalists to the average iPod owner asks the same question: “How did he do it?”
Anyone facing practical business challenges on a daily basis, though, reframes the question to “What would Steve Jobs do?”
Finally, someone answers the question in a way that gives business owners and managers something to work with. What Would Steve Jobs Do? breaks down Jobs’s genius into six manageable parts, which you can use to face today’s toughest business challenges and transform your company into an Apple-style industry leader.
Learn how Jobs viewed the customer. Find out how he built Apple’s culture. Discover his pioneering approaches to marketing, branding, team building, and leading.
Running a successful business today is tougher than it has been in generations—if not ever. No one understood this better than Steve Jobs. He is gone, but his legacy of business creativity and innovation is unparalleled. Surmount every challenge that comes your way and take your business to new heights using these lessons from the greatest innovator of our time.
About the Author
Peter Sander (Granite Bay, CA) is an author, researcher, and consultant in the fields of business, personal finance and location reference. He has written or collaborated on twenty seven books, including The 100 Best Technology Stocks You Can Buy 2012, The Innovation Playbook, The Dentsu Way, Value Investing for Dummies, The 100 Best Stocks You Can Buy 2012, 101 Things Every American Should Know About Economics, and the Cities Ranked & Rated series. He is also the author of numerous articles and columns on investment strategies. He worked for 21 years as a marketing program manager for a major Silicon Valley tech firm and has an MBA from Indiana University.
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Up Your Sales in a Down Market October 18, 2011
Posted by McGraw-Hill Education (Asia) in Highlights.Tags: Business, Investing, marketing, sales, selling
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Up Your Sales in a Down Market
20 Strategies From Top Performing Salespeople to Win Over Cautious Customers
Author: Ron Volper
ISBN: 9781601631794 / 1601631790
©2012 | 1st Edition | 224 pages | Paperback
Pub Date: NOV-11
Price: US$ 15.99
- Win over cautious customers even in a down market
- Overcome customer fears and objections so they are ready to buy
- Avoid and bounce back from a sales slump
- Prepare and present business presentations that close more and bigger sales
- Lead and train sales teams based on the winning habits of top-performing salespeople
About the Author
What Works on Wall Street October 7, 2011
Posted by McGraw-Hill Education (Asia) in Highlights, Management & Organization.Tags: Business, Investing, marketing, sales, selling
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What Works on Wall Street
The Classic Guide to the Best-Performing Investment Strategies of All Time
Author: James O’Shaughnessy
ISBN: 9780071625760 / 0071625763
©2012 | 4th Edition | 720 pages | Hardback
Pub Date: NOV-11
Price: US$ 45.00
Learn More | O’Shaughnessy Asset Management
The classic stock investing guide—updated to provide the newest, most innovative strategies
Recent history has witnessed one of the worst stock market beatings ever. As a result, abysmal returns are being called “the new normal,” financial “experts” are ringing the death knell of buy-and-hold, and investors’ faith in equities has hit an all-time low. You have two choices. You can abandon the stock market based on what is happening today. Or you can invest today based on what will happen in the future.
Containing all new data, What Works on Wall Street, Fourth Edition, is the only investing guide that lets you see today’s market in its proper context— as part of the historical ebb and flow of the stock market. And when you see the data, you’ll see there is no argument: Stocks work.
Now in its second decade of helping investors succeed with stocks, What Works on Wall Street continues to provide the most effective investing strategies, presenting incontrovertible data on what works and what doesn’t. Updated with current statistics and brand-new features, What Works on Wall Streetoffers data on almost 90 years of market performance, including:
- Stocks ranked by market capitalization
- Price-to-earnings ratios
- EBITDA to enterprise value
- Price-to-cash flow, -sales, and -book ratios
- Dividend, buyback, and shareholder yields
- One-year earnings-per-share percentage changes
Providing you with unparalleled insights into stock performance going back to 1926, What Works on Wall Street is a refreshingly calming, objective view of a subject that is usually wrapped in drama, hyperbole, and opinions that are plain wrong.
This comprehensive guide provides the objective facts and winning strategies you need; all you have to do is make the decision to ignore the so-called market experts and rely on the long-proven approach that has made What Works on Wall Street an investing classic.
Praises for What Works on Wall Street
“O’Shaughnessy’s conclusion that some strategies do produce consistently strong results while others underperform could shake up the investment business.”
—Barron’s
“What Works on Wall Street is indisputably a major contribution to empirical research on the behavior of common stocks in the United States. . . . Conceivably, the influence of What Works on Wall Street will prove immense.”
—The Financial Analysts’ Journal
“O’Shaughnessy’s latest, What Works on Wall Street, is a serious inquiry into the investment strategies that stand up under long-term scrutiny and is refreshing research for every investor.”
—Stocks and Commodities
About the Author
James O’Shaughnessy (Stamford, CT) is Chairman and CEO of O’Shaughnessy Asset Management. He previously served as Portfolio Manager, Director of Systematic Equity, and Senior Managing Director for Bear Stearns. O’Shaughnessy is the author of the bestseller What Works on Wall Street, How to Retire Rich, Invest Like the Best, and Predicting the Markets of Tomorrow: A Contrarian Investment Strategy for the Next Twenty Years.
Publicity
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Seeking Alpha featured What Works on Wall Street (4th Edition) by James P. O’Shaughness on December 02; they call it “a bible for investment strategies.” To read the full article, click HERE.
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Articles on Theguruinvestor.com
- New Data On “What Works On Wall Street”, November 25
- Which Value Metric Offers The Most Value?, December 01 -
Podcast on Thedisciplinedinvestor.com, November 20
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Q&A on Globe and Mail, November 17
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Article “Getting the most out of equities” by James P. O’Shaughnessy on Investment News, December 04
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James P. O’Shaughnessy’s video on Forbes.com. CLICK HERE to watch.
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James P. O’Shaughnessy wrote an article on Wall Street Journal’s Financial Adviser Blog. To Read, Please click HERE
Book Review
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USABookNews.com, October 28
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The Quant Stock Screening Bible, November 04
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NewJerseyNewsroom.com, November 09
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Seeking Alpha, November 16
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Reading the Market, November 16
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CXO Advisory, November 25
Other books you might be interested:
- 9780071494700 Stocks for the Long Run
- 9780071592536 Security Analysis
- 9780071614139 How to Make Money in Stocks



