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Running the Gauntlet November 30, 2011

Posted by McGraw-Hill Education (Asia) in Management & Organization.
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Running the Gauntlet Running the Gauntlet
Essential Business Lessons to Lead, Drive Change, and Grow Profits

Authors: Jeffrey W. Hayzlett, Jim Eber
ISBN: 9780071784092 / 0071784098
©2012 | 1st Edition | 256 pages | Hardback
Pub Date: JAN-12
Price: US$ 26.00
Sample Chapter 01 | Learn More

 

Change your ATTITUDE. Change your BUSINESS. Change your FUTURE.

What’s stopping you from making the changes your business needs to thrive? The most dangerous move in business is the failure to make a move at all. The history of business is filled with companies that are no more because their leaders refused to enact change when the writing was on the wall. Fear. Apathy. Lack of personal responsibility. These simple human flaws can turn a good company into a dead company.

The writing on the wall has never been clearer than it is now—and marketing phenomenon Jeffrey Hayzlett is on a mission to make you see it, understand it, and heed it. Today’s business environment is so competitive and volatile that you can’t afford to be satisfied with business as usual. You must make changes now to compete in the future.

Building on the principles and concepts in his first book The Mirror Test, Hayzlett takes you on a step-by-step journey to:

  • Develop a “takeover mentality” for your business
  • Summon the vision and courage necessary for driving change
  • Sharpen the mental and emotional toughness to make strategic, lasting change
  • Execute the right changes and deal with any disruptions they might cause
  • Sustain and manage your company’s new-found momentum

Change is already happening all around you—to products, to organizations, to entire industries. Eventually, it will happen to your company, whether from outside forces or your own initiative.

You’ve always had the ability to institute positive change in your company. Now, with Running the Gauntlet, you have the inspiration and knowledge to make it happen and take control of it—instead of letting it control you.

 

 

Praise for Running the Gauntlet

“If the shoe fits, wear it! Jeff’s advice fits any hard-charging business owner and leader.”
—Tony Hsieh, New York Times bestselling author of Delivering Happiness and CEO, Zappos.com

“I’ve seen a lot of sharks, and Hayzlett’s advice comes like a Hammerhead. He can smell blood from a mile away, so when Hayzlett jumps in big waters, some sharks have to jump out.”
—Daymond John, founder and CEO, FUBU, and star of ABC’s business show Shark Tank

“If Jeff were a wine, it would be strong, sassy, and bold – just like his savvy business advice. This is a wine you want to open again and again.”
—Gary Vaynerchuk, co-founder, Vaynermedia.com

Running the Gauntlet just played the Trump Card. This book is terrific!”
—Ivanka Trump, EVP Trump Organization

“It’s time someone grabs you (and your business) by the shirt collar and shakes you! Strap on your chaps—business celebrity Jeff Hayzlett is going to take you on a rough-and-tumble ride that just might change the life of your business forever. Muster the courage and buy this book!”
—Darren Hardy, Publisher, SUCCESS magazine, and bestselling author of The Compound Effect

 

 

Book Review

  1. American Chronicle, Jan1, 2012
  2. 800-ceo-read Blog, Jan 12, 2012

 

 

Publicity

  1. Yahoo! Finance  ran a detail profile of the authors Jeffrey W. Hayzlett and Jim Eber.
  2. Article: Marketing Predictions for 2012 by Jeffrey W. Hayzlett on Huffington Post, Jan 2, 2012
  3. American Marketing Association published the inteview with Jeffrey W. Hayzlett in their January edition, Pg 18 -21
  4. Jeffrey W. Hayzlett’s interview on MSNBC-TV’s “Your Business”,  Jan 8, 2012. Pls click HERE to watch.
  5. Forbes.com ran a interview with Jeffrey W. Hayzlett on Jan 11, 2012. To read, pls click HERE

 

 

About the Author

Jeffrey Hayzlett is the author of the bestselling business book The Mirror Test, a former Fortune 100 C-Suite Executive, and a leading business expert. Jeffrey has made multiple media appearances on Fox Business, MSNBC’s Your Business, and NBC’s Celebrity Apprentice with Donald Trump. From small business to international corporations, he puts his extraordinary entrepreneurial skills and creativity into play, launching ventures blending his leadership perspectives, insights into professional development, mass marketing prowess, and affinity for social media.

Jim Eber is a veteran business marketing writer who has worked with many companies and publishing houses. This is his second book with Jeff.

 

 

 

 

Other book you might be interested:

  1. 9780071759137      Managers, Can You Hear Me Now

Harvard Business Review on Thriving in Emerging Markets June 2, 2011

Posted by McGraw-Hill Education (Asia) in Management & Organization.
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HBR on Thriving in Emerging MarketsHarvard Business Review on Thriving in Emerging Markets

Author: HARVARD BUSINESS REVIEW
ISBN: 9781422162637 / 142216263X
©2011 | 21st Edition | 72 pages | Paperback
Pub Date: JUN-11
Price: US$ 22.00
Learn More

Not for Sale in India, Sub-Continent & Nepal

 

Beat local companies at their game.

If you need the best practices and ideas for gaining market share in developing economies but don’t have time to find them this book is for you. Here are 10 inspiring and useful perspectives, all in one place.

This collection of HBR articles will help you:

  1. Manage risk in unstable environments
  2. Ward off political threats to your business
  3. Customize your business model for emerging markets
  4. Tailor your strategy to capitalize on countries’ strengths
  5. Gain ground on emerging giants
  6. Compete in China’s new high-tech market
  7. Win the war for talent in developing economies
  8. Serve the bottom of the pyramid profitably

 

This collection includes these best-selling HBR articles:

  1. New Business Models in Emerging Markets
  2. China vs the World: Whose Technology Is It?
  3. Is It Too Late to Enter China?
  4. How Local Companies Keep Multinationals at Bay
  5. China + India: The Power of Two
  6. The Battle for Female Talent in Emerging Markets
  7. Making Better Investments at the Base of the Pyramid
  8. Strategies That Fit Emerging Markets
  9. The Hidden Risks in Emerging Markets
  10. Managing Risk in an Unstable World

 

Other books you might be interested: 

  1. 9781422162477      HBR on Aligning Technology with Strategy
  2. 9781422162545      HBR on Finding & Keeping the Best People
  3. 9781422172391      HBR on Making Smart Decisions
  4. 9781422162514      HBR on Communicating Effectively
  5. 9781422162521      HBR on Increasing Customer Loyalty
  6. 9781422162552      HBR on Reinventing Your Marketing
  7. 9781422172230      HBR on Advancing Your Career
  8. 9781422162347      HBR on Building Better Teams
  9. 9781422162583      HBR on Fixing Health Care from Inside & Out
  10. 9781422162569      HBR on on Greening Your Business Profitably
  11. 9781422162576      HBR on Winning Negotiations
  12. 9781422162613      HBR on Inspiring & Executing Innovation
  13. 9781422162606      HBR on Managing Supply Chains
  14. 9781422162620      HBR on on Rebuilding Your Business Model
  15. 9781422162644      HBR on Collaborating Effectively

The Mobile Learning Edge: Tools and Technologies for Developing Your Teams August 11, 2010

Posted by McGraw-Hill Education (Asia) in Highlights, Management & Organization.
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The Mobile Learning Edge

The Mobile Learning Edge
Tools and Technologies for Developing Your Teams

Authors: Woodill, Gary
ISBN-13: 978-0-07-173676-3
ISBN-10: 007173676X
©2011 | 1st Edition | 288 pages , Hardcover
Pub Date: September 2010
Price: US$ 29.95
Learn More

Engage and teach your team wherever and whenever—from one of the world’s leading e-learning authorities.

The digital electronics revolution keeps us connected with almost anyone around the world and makes information available anywhere, at anytime. In the workplace, the impact has been great, propelling mobile learning to the forefront of training and education. Dr. Gary Woodill, a senior analyst at a leading e-learning research firm shows you how mobile learning is evolving, and how organizations can use it more efficiently and effectively–with companies reaping the rewards of increased communication, teamwork, productivity and profitability.

Learn how to break free from the old notions of training and development with the concrete strategies in The Mobile Learning Edge and

  • Become skilled in the seven principles of successfully training employees on the move
  • Implement new learning programs that employees can access anywhere
  • Develop a future mobile learning strategy in an ever-changing environment
  • Discover what might be the right kind of mobile technologies for your company

With The Mobile Learning Edge you’ll go beyond applications and content and be able to create engaging and productive mobile learning for your team.

According to a recent study, there’s one mobile device for every two people in the world, and the technology making these devices smarter and more connected is improving almost daily. The real revolution is that mobile learning releases learners from the classroom where they are immobilized, and allows them to learn at “anytime, anyplace.”

In The Mobile Learning Edge, Dr. Gary Woodill outlines the most effective methodologies for training and engaging employees on the move and takes the person out of the classroom, while keeping learners connected to the information they need at all times.

The Mobile Learning Edge features:

  • Information on the social media and enabled devices that can serve your mobile learning
  • Concrete strategies for how your business can use mobile learning to train, educate, and instruct employees anywhere
  • Pointers on information gathering and analysis on the fly
  • Innovative ideas for creating effective mobile learning experiences
  • Comprehensive strategies for anticipating future mobile learning needs and developments

You’ll find a wealth of information about the history of this emerging field, retrieving information, methods for learning, applications, uses, and experiences–and how to put it all together to build a mobile learning system that’s right for your team.

Using case studies, Woodill shows how you can emulate the successes of corporations like Nike, Accenture, and Merrill Lynch in using micro-blogging, cloud computing, mobile gaming, intermodal mashups, virtual worlds, collective intelligence, and other mobile learning platforms to take your business’s recruitment, training, communication, and collaboration functions to the next level.

 

 

Review

  1. Upside Learning, Oct. 29
  2. Bloomfire, Oct. 28
  3. Learnlets, Oct. 31


About the Author

Gary Woodill, Ed.D., is a senior analyst at Brandon Hall Research, a leading research firm focusing on workplace learning, where he tracks emerging learning technologies for a client list that includes AT&T, Bank of America, IBM, Konica Minolta, KPMG, Motorola, PriceWaterhouseCoopers, and Raytheon, among others. He lives in Gore’s Landing, Ontario.


Related Title

9780071362689   E-Learning: Strategies for Delivering Knowledge in the Digital Age



(more…)

How to Profit in Gold: Professional Tips and Strategies for Today’s Ultimate Safe Haven Investment July 20, 2010

Posted by McGraw-Hill Education (Asia) in Finance, Highlights, Investment.
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How to Profit in GoldHow to Profit in Gold

Professional Tips and Strategies for Today’s Ultimate Safe Haven Investment

Authors: Spall, Jonathan
ISBN-13: 978-0-07-175195-7
ISBN-10: 0071751955
©2011 | 1st Edition | 240 pages , Hardcover
Pub Date: September 2010
Price: US$ 26.95
Learn More

Don’t miss your golden opportunity for profiting in today’s hottest market!

The time is always right to invest in gold, but recent economic events have made this precious metal an ever more essential element in a properly allocated portfolio, as well as a particularly good commodity for long trading. Inside, director of commodities at Barclays Capital, Jonathan Spall, provides a comprehensive overview of the subject and answers all the questions pertaining to investing in gold, including

  • Who are the major market-makers?
  • How and where is gold traded?
  • Why are central banks committed holders of gold?
  • How is interest on gold calculated?
  • Which factors most affect price fluctuations?
  • How does the gold option market work?
  • Should you invest in physical gold, futures, or mining shares?

You’ll also learn all the terminology regarding gold trading, plus you’ll get key information about the gold exchanges around the globe. With Investing in Gold, you will be on solid ground to correctly interpret the market and make the best investment decisions for your purposes.


About the Author

Jonathan Spall (Bishops Shortford, England) is responsible for the Barclays Capital’s commodity relationships with central banks and governments on a global basis. He has over 25 years experience in related markets including working for nine years in Asia/Pacific. He joined Barclays Capital in September 2004. Prior to his current position, he worked for ten years at Deutsche Bank, most recently as a London-based Director with responsibility for Official Sector Marketing (Commodities) and Head of Metals Marketing (Europe/Africa). He earlier worked for Deutsche Bank in Hong Kong as Head of Metals for Asia Pacific and in Sydney as a Senior Associate Director.


Title also by Jonathan Spall

9780071603461      Investing in Gold


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The Drucker Lectures: Essential Lessons on Management, Society and Economy June 10, 2010

Posted by McGraw-Hill Education (Asia) in Highlights, Management & Organization.
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The Drucker Lectures

The Drucker Lectures
Essential Lessons on Management, Society and Economy

Authors: Drucker, Peter F.; Wartzman, Rick
ISBN-13: 978-0-07-170045-0
ISBN-10: 0071700455
©2010 | 1st Edition | 336 pages , Hardcover
Pub Date: July 2010
Price: US$ 29.95

Learn More

Previously unpublished talks from the Father of Modern Management

Throughout his professional life, Peter F. Drucker inspired millions of business leaders not only through his famous writings but also through his lectures and keynotes. These speeches contained some of his most valuable insights, but had never been published in book form—until now.

The Drucker Lectures features more than 30 talks from one of management’s most important figures. Drawn from the Drucker Archives at the Drucker Institute at Claremont Graduate University, the lectures showcase Drucker’s wisdom, wit, profundity, and prescience on such topics as:

  • Politics and economics of the environment
  • Knowledge workers and the Knowledge Society
  • Computer and information literacy
  • Managing nonprofit organizations
  • Globalization

During his life, Drucker well understood that over the last 150 years the world had become a society of large institutions—and that they would only become larger and more powerful. He contended that unless these institutions were effectively managed and ethically led, the good health of society as a whole would be in peril. His prediction is unfolding before our eyes.

The Drucker Lectures is a timely, instructive book proving that responsible behavior and good business can, in fact, exist hand in hand.


About the Author

Rick Wartzman (Claremont, CA) is executive director of the Drucker Institute at Claremont Graduate University. By advancing the teachings of the late Peter F. Drucker, the Institute seeks to stimulate effective management and ethical leadership across all sectors of society. Wartzman is also a columnist for BusinessWeek online.

His most recent book, Obscene in the Extreme: The Burning and Banning of John Steinbeck’s The Grapes of Wrath, was published by PublicAffairs in September 2008. It was picked as a Borders “Original Voices” selection and named by the Los Angeles Times as one of its 25 favorite nonfiction books of the year. It was also a finalist for the Los Angeles Times Book Prize in history. Wartzman is the co-author, with Mark Arax, of the best-seller The King of California: J.G. Boswell and the Making of a Secret American Empire, which was selected as one of the 10 best books of 2003 by the San Francisco Chronicle and one of the 10 best nonfiction books of the year by the Los Angeles Times. It also won, among other honors, a California Book Award and the William Saroyan International Prize for Writing.

Before joining the Drucker Institute, Wartzman spent two decades as a newspaper reporter, editor and columnist. He began his career at The Wall Street Journal, where he served in a variety of positions, including White House correspondent and founding editor of the paper’s weekly California section. He joined the Los Angeles Times in 2002 as business editor and, in that role, helped shape “The Wal-Mart Effect,” which won the 2004 Pulitzer Prize for National Reporting. Wartzman later became editor of the newspaper’s Sunday magazine, West, which under his leadership was named by the Missouri School of Journalism as the best newspaper supplement in America. Until recently, Wartzman was an Irvine senior fellow at the New America Foundation, a nonpartisan public policy think tank.

(more…)

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