The Innovator’s DNA July 14, 2011Posted by McGraw-Hill Education (Asia) in Management & Organization.
Tags: Business, Christensen, Innovation, startup, Strategy, technology strategy
Authors: Jeff Dyer, Hal Gregersen, Clayton Christensen
ISBN: 9781422134818 / 1422134814
©2011 | 1st Edition | 272 pages | Hardback
Pub Date: JUL-11
Price: US$ 29.95
Not for Sale in India, Sub-Continent & Nepal
Some people are just natural innovators, right? With no apparent effort, they discover ideas for new products, services, and entire businesses. It may look like innovators are born, not made. But according to Jeffrey Dyer and Hal Gregersen, and Clay Christensen anyone can become more innovative.
How? Master the discovery skills that distinguish innovative entrepreneurs and executives from ordinary managers. In “The Innovator’s DNA”, the authors identify five capabilities demonstrated by the best innovators:
- Associating: drawing connections between questions, problems, or ideas from unrelated fields,
- Questioning: posing queries that challenge common wisdom
- Observing: scrutinizing the behavior of customers, suppliers, and competitors to identify new ways of doing things,
- Experimenting: constructing interactive experiences and provoking unorthodox responses to see what insights emerge,
- Networking: meeting people with different ideas and perspectives.
The authors explain how to generate ideas with these skills, collaborate with “delivery-driven” colleagues to implement ideas, and build innovation skills throughout your organization to sharpen its competitive edge. They also provide a self-assessment for rating your own innovator’s DNA.
Practical and provocative, this book is an essential resource for all teams seeking to strengthen their innovative prowess.
Think Like an Innovator
Other books by Clayton Christensen:
One Simple Idea March 7, 2011Posted by McGraw-Hill Education (Asia) in Management & Organization.
Tags: bank, Business, business plan, capital, client, company, credit, customer, entrepreneurial, entrepreneurship, family, Finance, financing, franchise, franchising, growth, home, incorporate, invent, invention, invest, investors, launch, leads, lean startup, lend, license, licensing, LLC, loan, opportunity, own boss, plan, private, Profit, recordkeeping, retire, retirement, revenue, Risk, run, self, small business. entrepreneur, startup, taxes
Turn your one simple idea into millions—without lifting a finger!
For as long as you can remember, you’ve had a dream. You’ve longed to see your product idea come to fruition so you never have to work for anyone else again.
Stephen Key has been living this dream for 30 years. The developer of such lucrative products as Michael Jordan’s WallBall®, the Spinformation® rotating label, and HotPicks® guitar picks, he knows better than anyone how to make a great living as an entrepreneur. Key develops ideas for new products, licenses them out, collects royalty checks, and doesn’t look back. You can do it, too. All you need is One Simple Idea.
In this book, Key reveals the secrets that helped him and thousands of his students— including bestselling author Tim Ferriss—turn their creativity into a passive income generator by “renting” an idea to a company, which takes care of R&D, production, marketing, sales, accounting, distribution, and everything else you don’t want to do.
You’ll be amazed at how simple the process of licensing an idea for profit actually is. Key explains how to:
- Keep your ideas safe—without spending time and money on a patent
- Be your own boss—without formally opening a business
- See your product go to market—without footing a dime in expenses
- Make potentially big money—without quitting your day job
The age-old business assumption that ideas must come from within organizations has been shattered. From global corporations to small businesses, companies have become so confident in outside entrepreneurs that licensing is now a $500 billion industry. Businesses need “freelancers” like Key—and you—to provide creative, marketable ideas for new offerings.
With One Simple Idea, there’s no prototyping, no patents, and, best of all, no risk. You can make the system work for you—rather than the other way around.
Praise for One Simple Idea
“Mr. Key’s brilliance, wisdom, and insight will make you rich. Buy this book!”
—Mark Victor Hansen, bestselling author and co-creator of the Chicken Soup for the Soul® series
“Stephen Key has written a book overflowing with the all-important information that inventors need: a step-by-step guide through everything that goes into a successful product introduction.”
—Gary Dahl, Pet Rock® inventor
“A terrific guide for anyone who wants to be a successful entrepreneur.”
—John Osher, innovation guru who created SpinBrush®, Stretch Armstrong®, Spin Pop®, and Quattro® Titanium Trimmer Razor
“Tired of working for corporate America? Tired of living paycheck to paycheck? One Simple Idea can teach you how to add a few zeros to your income. Buy this book and live your dreams now!”
—Kevin Harrington, infomercial king and featured investor on Mark Burnett’s Shark Tank
“Stephen Key turns conventional inventing ‘wisdom’ on its head and clearly outlines how anyone can earn a meaningful income with One Simple Idea.”
—Tamara Monosoff, founder of Mom Invented® and author of The Mom Inventors Handbook and Your Million Dollar Dream
“Whether you are a creator or a connector, this book will help you turn your ideas into a fulfilling, profitable career. Read it and WIN!”
—Patrick Lonergan, former vice president and general manager, Johnson & Johnson, and president/partner of NUMARK Laboratories, Inc.
Article on Inventorsport Forum, Jan 24: One Simple Idea, by Stephen Key. To Read, please click HERE
Stephen Key on ABC News Now’s “Money Matters” April 4. To watch the video, please click HERE
About the Author
Stephen Key (Modesto, CA) has successfully licensed more than 20 simple ideas in fields as diverse as the toy, beverage, athletic, music, and drug industries. Collectively, his creations have sold more than half a billion units and generated billions of dollars of retail revenue. His course has attracted more than ten thousand students around the world who he teaches to do the same.
Ann Marsh (HOMETOWN TK) has ghost-written four books and is a business columnist for the Los Angeles Times and a former staff writer with Forbes.
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